Push ads for opted-in audiences.
Reach opted-in users with native push notifications on desktop and mobile. Push delivers some of the strongest click-through rates in performance advertising – bids start from just $0.003 per click.
What are push ads?
Push ads appear as native notifications on a user's device – outside the browser window – for audiences who have explicitly opted in to receive them. Each unit carries an icon, title, description and optional image, so your offer looks like a message rather than a banner. Because subscribers chose to receive notifications, push traffic tends to be highly engaged and resistant to banner blindness.
Built to earn attention and convert
High-intent reach
Subscribers opted in, so your message lands with users who want updates – not interruptive overlays.
Cross-device delivery
Serve the same campaign across desktop, Android and mobile web with device-level bid control.
Full creative control
Test icons, titles, descriptions and images to find the combination that drives the most clicks.
Format specs at a glance
Everything you need to brief creative and launch your first push ads campaign on FroggyAds.
Stack targeting to find profitable traffic
Combine these dimensions to narrow in on the audiences that convert, then scale them.
GEO & City
Target by country, region or city with granular bid control.
Device & OS
Split by mobile, desktop or tablet and operating system version.
Browser
Reach users on specific browsers and browser versions.
Carrier & ISP
Filter by mobile carrier or connection type for offer fit.
Category
Buy by content category across 300+ verticals.
Source & Zone
Whitelist or blacklist individual source IDs and zones.
Start small, scale what performs
Transparent floor pricing for push ads – bid up only once a source proves it converts. SmartCPC can assist with bid adjustments based on available campaign signals automatically.
Start running push ads on FroggyAds
Open your account, deposit from $50 and Build your first push ads campaign through the self-serve workflow.
Push ads works across 300+ verticals
A starting point – most verticals can be tested on this format.
Push ads, answered
How much do push ads cost on FroggyAds?
Push campaigns run on a CPC model with bids starting from $0.003 per click. You set your own bid and daily budget, and SmartCPC can adjust bids automatically toward the sources that convert.
What creatives do I need for a push campaign?
A push ad needs a short title, a description, a small icon and an optional main image. You can run multiple creative variants and let performance data decide the winner.
Are push subscribers traffic supported by quality signals?
Yes. Subscribers opt in to receive notifications, and FroggyAds uses Adscore and internal controls to help identify and filter invalid or low-quality traffic.
Which verticals work best with push?
Push performs strongly for finance, sweepstakes, iGaming, nutra, dating, crypto and app installs, but it can be tested across most of our 300+ verticals.
Pair it with another format
Most winning strategies combine two or three formats across the funnel.
Launch your first push ads campaign
Create a FroggyAds account, deposit from $50 and reach 20B+ daily impressions – backed by conditional 7-day refund eligibility.
See it inside the platform
Everything runs from one self-serve dashboard – launch, target precisely, then watch results by source and optimize in real time.
- Launch and target in one workflow
- Read performance by source ID
- SmartCPC and Adscore in the background
Plan push ads by objective
Choose a playbook based on the business outcome, then keep the format, destination and measurement aligned.
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Creative, targeting, measurement and source-level optimization for retargeting.
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Creative, targeting, measurement and source-level optimization for subscription growth.