Frequently asked questions

Creating an account takes a few minutes. Go to the signup page, enter your details and confirm your account, then add funds to activate campaigns. FroggyAds is fully self-serve, so once you are in you build, target, launch and optimize campaigns yourself from the dashboard. If you want a guided walkthrough, the Learning Center has step-by-step video guides for Push, Native, Pop-under and Display campaigns, plus PDF setup guides. New advertisers usually start with one format and a small test budget, read performance by source, then scale what converts.

The minimum deposit on FroggyAds is $50, which is enough to test cheaply across several sources and creatives before you scale. Deposits also earn advertising bonus credits on a sliding scale, from 6 percent on smaller amounts up to 28 percent on the largest tiers. The full tier table is on the Advertising Bonus page, and funding methods and limits are covered in the Payment and Funding Guide. Because the platform runs on a prepaid balance, you only ever commit what you deposit, so your budget stays under your control.

FroggyAds accepts card payments and the other funding options shown in your dashboard at checkout, with a $50 minimum deposit. Available methods can vary by region and account, so the dashboard and the Payment and Funding Guide always show the current, accurate list for your account. The payment FAQ answers common questions about funding, processing and confirmations. Qualifying deposits also earn advertising bonus credits, so it can be worth reviewing the bonus tiers before you choose how much to add.

FroggyAds runs on a prepaid balance rather than monthly invoicing. You deposit funds, and as your campaigns deliver impressions and clicks, spend draws down from that balance in real time. This keeps budgets predictable: you can never overspend beyond what you have funded, and you decide exactly how much to commit at any point. When your balance runs low you simply top it up to keep campaigns live. Because spend is tied to delivery, you can pause, adjust bids, or reallocate budget between campaigns at any time, which makes testing and scaling straightforward. Deposits start at $50 and may earn bonus credits.

FroggyAds does not advertise a free trial, but the low entry point works in a similar way for testing. You start with the $50 minimum deposit and can run real campaigns with low bid floors, for example Pop CPC from $0.0001 or Push and Native CPC from $0.003. That lets you test sources, creatives and targeting cheaply before committing larger budgets. Qualifying deposits also earn bonus credits from 6 percent upward, which effectively stretches your test budget. The Learning Center shows how to structure a small, controlled first test so you learn quickly without overspending.

Yes. FroggyAds is a self-serve DSP and ad network, so you control everything from your dashboard: creating campaigns, choosing formats, setting GEO, device and source targeting, managing bids, and reading source-level reporting. Nothing is gated behind a sales call to get started. If you want extra help, support is available on Telegram and the contact page, and managed campaign support can be arranged for advertisers who want hands-on guidance. The Learning Center and PDF guides cover setup, targeting, tracking and optimization so you can run campaigns confidently on your own.

Yes. You can run as many campaigns as your budget supports, across different ad formats, GEOs, verticals and offers, all from one account. Each campaign has its own targeting, budget, bids and source controls, so you can test several angles in parallel and compare them on equal terms. Reporting breaks performance down by source ID, which makes it easy to see which campaign, source and creative combinations convert. A common workflow is to run a few small tests at once, pause the weak ones, and concentrate budget on the winners while SmartCPC weights bids toward your target cost per action.

There are several routes. The Learning Center has four campaign video guides plus PDF walkthroughs covering macros, SSP information, targeting, tracking, postbacks and source controls. The Advertiser Quick Start Guide condenses the launch process into a few steps. For direct help, reach the team on Telegram or through the contact page. If you would rather have hands-on support, managed campaigns can be arranged. Most advertisers find the video guides plus a small test campaign are enough to get up and running quickly.

Advertising bonus credits reward larger deposits. When you fund your account, qualifying amounts earn extra credit on a sliding scale that starts at 6 percent and rises to 28 percent on the largest tiers. The credits add to your spendable balance, so a bigger deposit effectively stretches further across testing and scaling. The full tier table, including the deposit thresholds for each percentage, is on the Advertising Bonus page, and the Advertising Bonus PDF summarizes it for reference. Bonus credits apply to qualifying deposits, so it is worth checking the thresholds before deciding how much to add at once.

Yes. Because FroggyAds is self-serve and runs on a prepaid balance, you can adjust budgets, bids and targeting at any time from the dashboard. If a campaign is converting, you can increase its budget gradually to scale; if it is underperforming, you can lower bids, tighten targeting, or pause it while you investigate. Spend is tied to delivery, so changes take effect as your campaigns continue to run. The recommended approach is to read performance by source ID first, then make one change at a time so you can measure its impact. The media buying strategy guide covers this loop.

Refunds are for unused funds only and follow the approved Refund Policy. Eligible refunds via PayPal and bank wire carry a condition of $500 or more, and advertisers who violate the Terms of Service are not eligible. Separately, the Money-Back Guarantee applies during the first 7 days and has an eligibility requirement that must be met first, so it is not automatic. For exact conditions, always refer to the Refund Policy and Money-Back Guarantee pages, which set out what qualifies and how requests are handled.

Every campaign passes a quality review before it goes live, which protects traffic quality and brand safety across the network. FroggyAds does not promise a fixed approval time, because review depends on the offer, creative and destination. You can move through review smoothly by keeping creatives compliant and honest, making sure your landing page matches the ad, and avoiding misleading claims or restricted content. If something needs changing, you will be able to adjust the creative or destination and resubmit. To avoid delays, review the Traffic Quality and Brand Safety guidance and the General Creative Guidelines before launching, and reach support if you are unsure about a specific offer.

Approval keeps the network clean for advertisers and publishers alike. A quality review checks that creatives, offers and destinations meet policy before a campaign delivers, which reduces fraud, protects brand safety, and keeps inventory quality high for everyone buying on the platform. It also helps you, by catching issues such as broken links, policy conflicts or message mismatches before you spend. Compliant, transparent campaigns with clear destinations move through review most smoothly. If you advertise in a sensitive vertical, keeping claims accurate and within policy is the fastest path to approval. The Traffic Quality and Brand Safety guide explains the standards involved.

If a creative is rejected, it usually means something in the ad, offer or destination needs to meet policy. The practical steps are: check that your landing page matches the ad and loads correctly, remove any misleading or non-compliant claims, confirm the offer fits an allowed category, and align the creative with the General Creative Guidelines. Once you have addressed the issue, resubmit the corrected creative for review. If you are not sure why a creative was rejected or how to fix it, contact support on Telegram or the contact page for specific guidance. Clear, honest creatives with good message match are approved most reliably.

FroggyAds supports eight formats: push, native, Telegram Ads, display, pop, interstitial, video and audience targeting. Each suits different goals. Push and native are strong for direct response, display works for branding and retargeting, pop is useful for high-volume testing, interstitial and video deliver high-impact placements, Telegram Ads reach mobile communities, and audience targeting layers data-driven reach across formats. You can compare them on the ad formats page and in the Ad Formats Overview PDF. Most advertisers test one or two formats that fit their offer, then expand once they see which delivers the best cost per action.

Choose by your goal and offer. For direct response and lead generation, push and native usually perform well because they pair high reach with clear messaging. For branding, awareness or retargeting, display gives you visual presence across the web. For cheap, high-volume testing, pop traffic lets you gather signal quickly. Interstitial and video suit high-impact campaigns, and Telegram Ads reach engaged mobile communities. A practical method is to pick one format that fits your offer, run a small test, read conversions by source ID, and only then expand to a second format. The ad formats overview and the video guides help you decide.

Creative requirements depend on the format. Push needs a short headline, a short description and an icon. Native needs an image plus title and description that match the surrounding content. Display needs banner creatives in standard sizes. Pop and interstitial point to a landing page rather than needing rich creative. The Ad Formats Overview PDF lists what each format needs, and the General Creative Guidelines cover quality and policy. Whatever the format, message match matters: the ad should set an expectation your landing page fulfills, which lifts both conversion rates and approval. Prepare a few variations so you can test and scale the winners.

FroggyAds serves 300+ verticals, from ecommerce, finance and software to gaming, lead generation, travel and many more. Most compliant performance verticals can run successfully with the right targeting, creative and traffic controls. Some categories are sensitive and require compliant handling, so keep claims accurate and within policy, and check before launching if you are unsure about a specific offer. Because traffic quality varies by source, the same vertical can perform very differently across placements, which is why source-level reporting and whitelisting matter. Browse the vertical pages in the site navigation for guidance tailored to specific industries, or contact support about a particular offer.

Yes. A single FroggyAds account can run multiple formats and traffic types at once, each as its own campaign with independent targeting, budget, bids and source controls. This makes it easy to compare, for example, push against native for the same offer, or to run prospecting and retargeting side by side. Reporting breaks results down by source ID across all campaigns, so you can see which format and source combinations convert best. A common approach is to test two or three formats in parallel with small budgets, then concentrate spend on the strongest performers while keeping Adscore screening and source-level control in force throughout.

FroggyAds uses transparent, bid-based pricing. Push and Native start from a CPC of $0.003, Display from a CPM of $0.10, and Pop from a CPC of $0.0001, so you can test cheaply and scale efficiently. SmartCPC can weight your bids toward the sources and segments most likely to convert, helping hold your target cost per action as you scale. Because the platform is prepaid and self-serve, you set bids per campaign and adjust them at any time based on source-level performance. Full pricing details are on the pricing page, and deposit and bonus information is on the payment and bonus pages.

Every impression passes Adscore screening, which filters bots and invalid traffic before it reaches your campaign, so your budget reaches real users. On top of that automated screening, you keep source-level control: you can whitelist the sources that convert and blacklist those that waste spend, all by source ID. You can also apply frequency capping and category targeting to refine quality further. Together these protect both your budget and your results. The traffic quality page and the Traffic Quality and Brand Safety PDF explain how screening and source controls work in practice.

FroggyAds offers granular targeting so you can match each campaign to the right audience. You can target by GEO and city, device, operating system, browser, carrier, content category and source ID, and layer interest, language and IP controls where useful. These combine, so you can, for example, reach a specific country on mobile within a chosen category and only on whitelisted sources. The right combination depends on your offer: start broad enough to gather data, then tighten toward the segments that convert. Read performance by source ID and refine as patterns emerge. The targeting and GEO targeting pages cover the options in detail.

GEO targeting lets you choose exactly which countries, and where supported which cities, your campaign reaches. This matters because offers convert differently by market, and bid levels and competition vary by region. You can isolate a single high-value country, run a tier of similar markets together, or expand gradually as you find what works. GEO combines with device, OS, carrier and source targeting for precise reach, so each campaign fits its market. A practical method is to test GEOs individually, read conversions by source ID within each, and scale only the country and source combinations that hit your target cost per action. See the GEO targeting page for more.

Yes, where the inventory supports it. Beyond country-level GEO, you can target at city level and by mobile carrier, which is valuable for location-sensitive offers and carrier-specific campaigns such as certain mobile or app offers. These layer with device, OS, browser, category and source controls, so you can build a precise audience definition. As always, narrow targeting reduces wasted impressions but also reduces volume, so balance precision against the data you need to optimize. Start with enough reach to gather meaningful conversions, then tighten city and carrier targeting toward the segments that perform. Combine this with source-level whitelisting to keep quality high as you refine.

Frequency capping limits how many times an individual user sees your ad within a set period. This protects user experience, reduces ad fatigue, and stops you paying repeatedly to reach someone who is unlikely to convert. For direct-response campaigns, a sensible cap keeps your cost efficient by spreading impressions across more unique users rather than hammering the same people. The right cap depends on your offer and format: high-consideration offers may benefit from a slightly higher cap to stay present during a longer decision, while impulse offers often do well with a tight cap. Combine frequency capping with source-level control and good creative rotation to keep performance strong as you scale.

Dayparting, also called scheduling, lets you deliver your campaign only during the hours and days that perform best for your offer. Many offers convert better at particular times, so concentrating budget into those windows improves efficiency and reduces spend during low-converting periods. The way to find your best windows is to run broadly at first, read performance by hour and day, then schedule delivery around the times that hit your target cost per action. Dayparting works alongside GEO, device and source targeting, so you can combine the right audience with the right timing. Review your schedule periodically, since performance patterns can shift with seasonality and offer changes.

Conversion tracking ties your spend to real outcomes so you can optimize on results, not just clicks. The usual setup is to add your tracking pixel or connect your tracker, pass click and source data through macros in your URLs, and fire a conversion event when a user completes the action you care about. Once conversions register, you can read performance by source ID and concentrate budget where it pays. The Learning Center includes guides on macros, using a tracking pixel and creating a postback URL. See the conversion tracking page for an overview, then verify that test conversions appear correctly before you scale spend.

Yes. Server-to-server postbacks let your tracker notify FroggyAds when a conversion happens, without relying on browser pixels. This is the most reliable way to track conversions, because it works even when pixels are blocked, and it keeps your optimization tied to genuine actions. You set up postbacks by passing a click identifier through your campaign URLs using macros, then configuring your tracker to send the conversion back to the postback URL. The Learning Center has a guide on creating a postback URL. Once postbacks are firing, SmartCPC and your source-level decisions can work from real conversion data, which is what makes scaling predictable and efficient.

Yes. FroggyAds works with server-to-server postbacks and URL macros, so you can integrate your own tracking platform and optimize on the events that matter to you, whether that is a lead, sale, install or deposit. You pass a click identifier into your campaign URLs, your tracker records the click, and it sends a postback when a conversion occurs. This keeps your data in your own system while still feeding source-level performance back into FroggyAds for optimization. The Learning Center covers macros, pixels and postbacks. After setup, run a small test and confirm that clicks and conversions reconcile between your tracker and the FroggyAds dashboard before scaling.

Start with data, not guesses. Make sure conversion tracking is firing, then read performance by source ID to see where spend is going and what is converting. Cut the sources that miss your target, keep the ones that convert on a whitelist, and refresh creatives that show fatigue through a falling click-through rate. Tighten GEO, device or category targeting toward the segments that work, and let SmartCPC weight bids toward converting traffic. Change one thing at a time so you can measure its impact. If a campaign still does not convert after clean testing, revisit the offer and landing page, since the issue is often message match. The optimization guide covers this loop.

Scale deliberately so quality holds. Once a campaign is profitable, increase budget gradually on the proven source and creative combinations rather than all at once, which avoids shocking performance. Expand carefully into similar GEOs, devices or audiences, and add fresh creative variations to fight fatigue. Keep Adscore screening and source-level control in force so new volume stays clean, and let SmartCPC weight bids toward your target cost per action as you grow. Watch your source-level reports closely during scaling and pull back anything that drifts above target. The media buying strategy guide explains the plan, test, optimize and scale loop that keeps growth profitable.

SmartCPC is FroggyAds bid-optimization feature. Instead of bidding the same amount everywhere, it weights your bids toward the sources, placements and segments most likely to convert, based on your campaign data, which helps hold your target cost per action while you scale. It works best once conversion tracking and postbacks are in place, because it optimizes on real outcomes rather than clicks. You still set your overall bid strategy and source controls; SmartCPC handles the fine-grained weighting so you can focus on offers, creatives and scaling decisions. See the SmartCPC page for detail. Combined with source-level whitelisting and clean traffic, it is a core part of efficient scaling on the platform.

Whitelisting focuses your delivery on the specific sources that convert for you, identified by source ID. After you have tested broadly and read performance by source, you build a whitelist of the placements that hit your target cost per action and concentrate budget there. This is one of the most powerful levers on the platform, because traffic quality varies sharply between sources, so spending only where you convert sharply improves efficiency. Whitelisting pairs with blacklisting, which excludes weak sources, to keep campaigns clean as you scale. The whitelist targeting page explains how to build and manage whitelists, and the Learning Center has a guide on whitelisting and blacklisting sources and domains.

Blacklisting is the opposite of whitelisting: it excludes specific sources that do not perform, by source ID, so you stop spending on inventory that wastes budget. As you read source-level reports, you add underperforming or low-quality sources to a blacklist, which immediately removes them from delivery. Used together, blacklisting and whitelisting let you shape your traffic precisely, cutting waste while concentrating budget on converting placements. This matters because even within a single vertical or GEO, sources vary widely in quality. The blacklist targeting page covers the details, and the Learning Center includes a guide on whitelisting and blacklisting sources and domains. Combined with Adscore screening, source controls keep your cost per action honest.

Adscore screens every impression to identify and filter bots and invalid traffic before it reaches your campaign, so more of your budget reaches real users. It works automatically in the background on all traffic, scoring requests and removing those that look invalid. On top of this, you keep source-level control, so you can whitelist trusted sources and blacklist poor ones by source ID, and apply category and frequency controls. Together, automated screening plus your own source decisions are what keep traffic quality high. The traffic quality page and the Traffic Quality and Brand Safety PDF explain screening and how to read quality signals in your reports.

Brand safety comes from a combination of screened supply and your own controls. Every impression passes Adscore screening, and you decide which inventory you buy through source-level whitelist and blacklist control and content-category targeting. That means you can focus delivery on the environments that fit your brand and exclude those that do not. Keeping creatives compliant and destinations clear also helps, since the quality review checks these before a campaign goes live. For sensitive verticals, tighter category targeting and careful source curation give you more control. The Traffic Quality and Brand Safety PDF and the traffic quality page set out the screening and the controls available to you.

The Money-Back Guarantee applies during the first 7 days of your account, and there is an eligibility requirement that must be met first, so it is not automatic. This structure exists so the guarantee covers advertisers who have genuinely tested the platform. For the exact terms, including how to request it and what qualifies, refer to the Money-Back Guarantee page, which sets out the conditions in full. It is separate from the standard Refund Policy, which covers unused funds under its own conditions.

Refunds are for unused funds only and follow the approved Refund Policy. Refunds through PayPal and bank wire carry a condition of $500 or more, and advertisers who have violated the Terms of Service are not eligible. The policy sets out exactly which conditions must be met and how requests are handled, so it is the authoritative reference rather than any summary. This is distinct from the Money-Back Guarantee, which has its own first-7-days eligibility conditions (see the Money-Back Guarantee page). If you are unsure whether your situation qualifies, review the Refund Policy page first, then contact support with your account details so the team can advise on your specific case.

FroggyAds is self-serve at its core, so you do not need an account manager to run campaigns: you control everything from the dashboard, supported by the Learning Center and PDF guides. That said, you are not on your own. Support is available on Telegram and through the contact page for questions about setup, optimization or your account. If you want more hands-on involvement, managed campaign support can be arranged, where the team helps with setup, reading source-level data and scaling. This suits advertisers who are new to media buying or who want a second set of eyes while keeping the flexibility of the self-serve platform.

The Learning Center is the main hub. It opens with four campaign video guides covering Push, Native, Pop-under and Display campaigns, followed by a start-here workflow, an ad-format guide hub, campaign-setup and optimization sections, and a full library of PDF guides. The PDFs include the Media Kit, Advertiser Quick Start Guide, Ad Formats Overview, Traffic Quality and Brand Safety, Payment and Funding Guide and Advertising Bonus, plus the detailed setup and optimization guides such as macros, SSP information, postback URLs, tracking pixels and whitelisting. Everything is reachable from the Learning Center, so it is the best starting point whether you are launching your first campaign or refining an existing one.

You can reach FroggyAds support on Telegram for quick questions, or through the contact page if you prefer. The Learning Center and the FAQ also answer most setup, targeting, tracking and optimization questions, so it is worth checking there first for an immediate answer. For account-specific issues such as funding, approvals or refunds, contact support with your account details so the team can look into your specific case. If you want ongoing help running campaigns, ask about managed campaign support. FroggyAds keeps support practical and focused on getting your campaigns live and performing.