Easy Steps to Apply Marketing Psychology

      Comments Off on Easy Steps to Apply Marketing Psychology

Easy Steps to Apply Marketing Psychology

Easy Steps to Apply Marketing Psychology

Every businessman must have his strategy in marketing and promotion. Usually, business people are always looking for information in doing marketing through research to reading articles and books related to business or entrepreneurship. In a book entitled “Influence: The Psychology of Persuasion”, Dr. Robert Cialdini has revealed several psychological concepts related to persuasion. It turns out that marketing strategies that target the psychological side are proven to be more effective. Find out the tricks of running marketing psychology to increase sales to your business.

Continue reading

Tips for Maximizing Marketing Strategy in Your Business

      Comments Off on Tips for Maximizing Marketing Strategy in Your Business

Tips for Maximizing Marketing Strategy in Your Business

Tips for Maximizing Marketing Strategy in Your Business

In running a business, marketing strategy is that the most vital point. It could be said that a good marketing strategy is the key to successful product sales. Therefore, the steps in creating a marketing strategy are very important to maximize the performance of the business. However, product quality also needs to be considered because it is an important point in marketing. After you make sure your product is of good quality, create a good and effective marketing strategy so that the process can run dynamically and in control.

Continue reading

Whatsapp Marketing: Strategy to Increase Sales

      Comments Off on Whatsapp Marketing: Strategy to Increase Sales

Whatsapp Marketing: Strategy to Increase Sales

Whatsapp Marketing Strategy to Increase Sales

The role of social media is indeed very profitable when used for marketing. Currently, social media marketing is indeed quite effective in helping marketing strategies for a business or company. But what must be considered is that every social media has its characteristics.

Continue reading

Important Elements of Brand Identity You Must Know

      Comments Off on Important Elements of Brand Identity You Must Know

Important Elements of Brand Identity You Must Know

Important Elements of Brand Identity You Must Know

Brand identity is related to the brand, and people often only know this term to discuss the brand as a name for a product. Even though brand identity is a broader element than that. Brand identity is all the parts that shape people’s perceptions of a brand. Various elements in the brand identity are used to convey the character, commitment, and value of the product so that it is better known by consumers.

Continue reading

Use of Memes in Content Marketing

      Comments Off on Use of Memes in Content Marketing

Use of Memes in Content Marketing

Use of Memes in Content Marketing

Since the last few years, content marketing has been widely used as a marketing strategy for a brand. One of the content marketing activities that can be done is through memes. The use of memes as a marketing tool is starting to be carried out in line with changing consumer habits in consuming information and entertainment.

Continue reading

Know the Benefits and Disadvantages of the Marketing Mix

      Comments Off on Know the Benefits and Disadvantages of the Marketing Mix

Know the Benefits and Disadvantages of the Marketing Mix

Know the Benefits and Disadvantages of the Marketing Mix

No matter how good the product or service is made, if you are not able to market it then the product or service will be in vain. Marketing requires a good strategy to achieve maximum results. The marketing mix is ​​a collection of marketing variables used to achieve marketing objectives in the targeted market. In simple terms, the marketing mix is ​​a strategy that combines marketing activities at one time to increase sales of products or services.

Continue reading

7 Mistakes When Doing Product Branding

      Comments Off on 7 Mistakes When Doing Product Branding

7 Mistakes When Doing Product Branding

7 Mistakes When Doing Product Branding

Product branding is an effort to give identity to a product that can influence consumers to choose the product over other competing products. The branding process is not just a product brand. But everything is related to the visible things of a product. Starting from the logo, visual characteristics, image, credibility, character, impression, perceptions, and assumptions that are in the minds of consumers of these products.

Continue reading

Conquering Digital Marketing with Marketing 4.0

      Comments Off on Conquering Digital Marketing with Marketing 4.0

Conquering Digital Marketing with Marketing 4.0

Conquering Digital Marketing with Marketing 4.0

The world of marketing is constantly evolving. If you were familiar with the product-oriented marketing 1.0 era, now the world of marketing has developed until the marketing 4.0 era. Before discussing the way to conquer digital marketing with the marketing 4.0 approach, we’ll first explain the differences between marketing 0.1 to 4.0.

Continue reading

Increase Customer Interest with Visual Marketing

      Comments Off on Increase Customer Interest with Visual Marketing

Increase Customer Interest with Visual Marketing

Increase Customer Interest with Visual Marketing

Visual marketing or what is commonly known as visual marketing is a way of communicating a brand or product using images, videos, or other visual media. Visual marketing can be used to build emotional connections and approaches with customers in a more personal, interactive way, and ultimately help drive sales. The power of visuals will make product marketing stronger and more memorable. As well as being able to turn intangible things into something concrete, helping people visualize your message and your brand or product in their minds.

Continue reading

6 Easy Ways to Gain Success in Running a Fashion Business

      Comments Off on 6 Easy Ways to Gain Success in Running a Fashion Business

6 Easy Ways to Gain Success in Running a Fashion Business

6 Easy Ways to Gain Success in Running a Fashion Business

Building and running a business is not easy. You will be faced with various problems ahead. It takes extra readiness and a careful plan to make this happen. In a business, of course, it takes innovation and follows the developments of the rising trends in the market. If not, the business may go bankrupt.

Continue reading