CASE STUDY 06

Here is a case study from one of our advertisers, who used our push notification ad format.

499 Conversions With Push Ads



INDICATORS

Conversions:
499
Spend:
$256
Cost per
conversion:

$0.514
ROI:
94,468%


SOLUTION

   Push notification advertising
   Tier 2 GEO's
   5 creatives made
   1 day old campaign
   Monitoring and additional tuning.

Push Ads in Froggy Ads work on the CPC (Cost-Per-Click) pricing model. You pay only when a user clicks through your ad. Start bidding at just $0.003, depending on the geo.




Native At Heart

Push ads are a new type of native ad format, offering a non-intrusive, user-friendly and highly-engaging way for advertisers to reconnect and expand their audiences. Performing exceptionally well for almost any type of advertising campaigns, these interactive ad messages are delivered directly to users' mobile or desktop device anytime, anywhere!



Why should you use Web Push Notifications?

Web Push Notifications are those clickable messages that appear on your desktop, mobile or tablet even when you are not online. These messages are delivered in real time and are now being widely used by marketers for an effective communication. Research shows that it delivers 10X more CTR when compared over emails.

There are many advantages of using Web Push Notifications. It increases the CTR, boosts customer engagement, easy to subscribe, maintains privacy, consumes less time and much more. Push Notifications has now become the most used medium for communication. Well, the prime reason is nothing but its advantages over emails. The opt-in rate for email is 5%-10% while for Web Push Notification it is 10%-20%. And considering the click-through rate, it is 4%-5% for emails while it is up to 40% for Web Push Notifications.

If you take the usage of Web Push Notification industry wise, you will see that Ecommerce industry uses 21%. Fashion industry uses it more (nearly 70%). The web push notification usage in media/blog is 18% out of which 44% is used for sending out Breaking News. 3% is used for sending latest images, videos etc.

When it comes to industry wise usage of Web Push Notifications, we can see that each industry uses it for various purposes to boost their sales and engagement.


Push Ads: How To Create Push Ads That Converts (Please read it)
Our Push Ads Content Policy

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