Audience

Retarget and re-engage your audience.

Most visitors don't convert on the first touch. Retarget returning users on FroggyAds with audience targeting, bring them back through the funnel, and lift conversion rate at lower cost.

Retargeting audience flow map
AudienceReturning users
WorkflowRe-engage
EfficiencyLower CPA
FormatsDisplay + native
Retargeting

Win back the users you already paid for

You pay to acquire a visitor whether or not they convert – and most don't, the first time. Retargeting recaptures that spent value: instead of always buying new cold traffic, you bring back users who already showed intent, which is why retargeted audiences typically convert at meaningfully lower cost.

On FroggyAds you build retargeting with audience targeting and run it on display and native, layering source control and SmartCPC to keep it efficient and Adscore to keep it clean. Used alongside prospecting, retargeting lifts overall conversion rate and lowers blended CPA – a core part of any mature media-buying mix. Start from $50.

Best for

  • Re-engaging non-converting visitors
  • Lowering blended CPA
  • Display and native retargeting
  • Layering on top of prospecting
  • Recapturing spent acquisition value
FroggyAds platform

See retargeting traffic inside the platform

Everything runs from one self-serve dashboard – launch the campaign, target precisely, then watch results by source and optimize in real time.

  • Re-engaging non-converting visitors
  • Lowering blended CPA
  • Display and native retargeting
Start advertising
Retargeting Traffic dashboard preview on FroggyAds
Why retarget

Warm audiences convert cheaper

The second touch does the heavy lifting.

Reach returning users

Re-engage people who already visited or interacted but didn't convert.

Bring them back

Guide warm users back through the funnel with relevant follow-up creative.

Better economics

Warm audiences typically convert at lower cost than cold prospecting.

Display & native

Display is the natural retargeting format; native re-engages in-feed.

Start in minutes

Run retargeting

Open an account and re-engage your audience from $50.

FAQ

Retargeting FAQ

Why does retargeting work?

Warm users who already showed intent convert at lower cost than cold traffic.

Which formats suit retargeting?

Display is the natural fit; native re-engages users in the content feed.

How do I set it up?

Use audience targeting to reach returning users and run efficient follow-up creative.

Ready when you are

Re-engage your audience

Create your account and run retargeting across 20B+ daily impressions.