ExoClick minimum deposit
what it unlocks and what a test really costs

Current ExoClick advertiser payment documentation states a 200 EUR/USD minimum payment. Terms effective 3 March 2026 require buyers to prepay advertising budgets through listed methods in the account's USD or EUR currency. The authenticated payment screen should be checked immediately before transfer because availability, verification and processing conditions can vary.

Do not confuse the payment minimum with a campaign limit or bid. A payment adds account credit. A campaign budget or limit controls delivery. CPM, CPC or CPV bids enter an auction. Smart Bid's FAQ says that the model itself has no minimum budget but needs data; it does not remove the account's separate prepayment requirement.

Publisher payout limits belong to the seller side. They cannot be used as advertiser entry figures. The current terms explicitly separate buyers from sellers, so the treasury record must keep role and money direction visible.

Record legal payer, advertiser account, currency, payment method, displayed minimum, amount, fee, tax, settlement time and expected credit. Save the capture date. A negotiated or account-specific exception applies only to its documented scope.

Approve the transaction ceiling separately from active campaign allowances. Finance may fund the documented minimum while the media buyer receives authority to spend only one evidence tranche. The remaining wallet stays unassigned.

Reconcile sent cash with credited balance before launch. An unexplained fee, conversion or delay changes available capital and must be resolved rather than hidden inside media cost.

Define one market, format, model and mature accepted event. Estimate how much delivery is needed to answer the question, then compare that evidence requirement with maximum acceptable loss. A 200 EUR/USD account payment can be either more or less than the campaign needs; it is not a statistical sample rule.

Test click IDs and conversion joins before opening the initial allowance. Hold repair funds apart. A technical failure pauses spend and triggers diagnosis; it does not justify using the reserve to manufacture more unmatched events.

Require maturity before expansion. A Smart Bid campaign may need conversion data, but increasing the budget does not repair a poor goal definition. Validate the downstream event and segment breadth first.

At closure, report sent amount, credited amount, consumed media, adjustments, remaining balance, mature accepted outcomes and account status. State whether unused money stays unassigned, receives a new approval or enters a documented refund request.

Store payment and campaign approvals with separate owners. A valid transfer does not authorize the whole balance, and a campaign success does not rewrite the payment terms.

Recheck after changes to terms, payment documentation, methods, currency, verification, account role or refund language. Preserve earlier evidence as a dated account record.

Suppose a verified advertiser route requires the documented 200 EUR/USD minimum and finance sends 200 units in the account's selected currency. Record the actual payment method, fee and credited value from the account. The example does not predict processing or imply that every route remains available.

The campaign owner may authorize only 45 units for an initial cell, keep 30 units as a correction reserve and leave the rest unassigned. Active media authority is therefore 45, while financial exposure also includes the prepaid balance not currently assigned. Show campaign authority beside total prepaid exposure so a narrow launch cap cannot disguise the larger amount held in the wallet.

If 18 units spend before an attribution defect appears, freeze the remaining active allowance. Release correction capital only after the defect is identified, a test record reconciles and the owner accepts a bounded rerun. Existing wallet funds do not waive the approval gate.

At closure, reconcile sent cash, credited balance, media consumption, adjustments and remaining amount. Connect consumed spend to mature accepted outcomes. If unused balance remains, state whether it is unassigned, approved for another campaign or subject to a refund request under current terms.

A refund request after an initial deposit belongs inside the six-month condition described by the terms and still depends on compliance and account handling. After a second deposit, the balance and fee provisions apply. This scenario explains the workflow; it does not guarantee approval or timing.

Finance and campaign owners should sign separate records. Finance approves the payment route and transaction ceiling. The campaign owner approves a measurable use, stop rule and release amount. One signature cannot silently authorize both responsibilities.

Retain actual support correspondence when currency, fee, tax, method or refund scope is unclear. An account-specific answer applies to the recorded entity, route and date. It must not replace the public baseline for unrelated advertisers.

The payment request confirms advertiser role, legal payer, verified account, available method, account currency, displayed minimum, fees, expected credit and settlement timing. It attaches the current payment documentation and effective terms. Missing role or currency evidence stops the request.

The campaign request separately confirms format, model, eligible offer, destination, measurement join, initial allowance, reserve, maximum loss and stop authority. Funding can be valid while a campaign remains unapproved. Keep those states visible in the account ledger.

After payment, compare expected and actual credit before launch. Investigate unexplained differences through the documented support route. Do not silently subtract a mismatch from campaign performance or expand spend to compensate for it.

Before a second payment, inspect unused balance and the current refund consequences. A second deposit changes the term boundary described on this page. Treasury should understand the remaining-balance condition and processing fee before adding more capital.

If ExoClick support approves a different amount or route, store the response with advertiser entity, account, method, currency, date and expiry. Apply it only to that transaction. The public page should continue to report the documented 200 EUR/USD baseline until current first-party documentation changes.

An exception can reduce or increase the payment actually made without changing the campaign evidence requirement. Media authority remains bound to the written allowance, accepted-event rule and maximum loss.

When an exception expires, return the account to verification state before another payment. Do not reuse an old screenshot or support message after the legal entity, method, currency or platform terms have changed.