RTB advertising, made accessible.
Buy programmatic traffic through real-time bidding across 750+ SSP integrations. FroggyAds gives you scalable OpenRTB supply with granular targeting, SmartCPC and Adscore traffic-quality controls.
RTB advertising, made accessible. at a glance
What does this page explain about RTB Advertising: Plan, Launch & Optimize Campaigns?
Quick answer: Buy programmatic traffic through real-time bidding across 750+ SSP integrations. FroggyAds gives you scalable OpenRTB supply with granular targeting, SmartCPC and Adscore traffic-quality controls. Real-time bidding is how modern programmatic advertising works: in the milliseconds a page loads, an auction decides which ad is shown to that specific user. Advertisers who want programmatic scale, simply — See rtb advertising inside the platform. Buyers new to RTB who want a guided workflow — See rtb advertising inside the platform. Campaigns that need granular targeting at scale — See rtb advertising inside the platform.
| Section | Distinct excerpt from this page |
|---|---|
| Programmatic buying without the jargon | FroggyAds handles the bidding mechanics – you simply set your targeting, budgets and bids, and the platform competes for the right impressions across 750+ SSP integrations. |
| Real-time auctions | Bid into OpenRTB auctions in the milliseconds a page loads, across global supply. |
| Granular targeting | Layer GEO, device, OS, browser, carrier, category and source targeting. |
Reference for RTB Advertising: Plan, Launch & Optimize Campaigns: FTC guidance on online advertising and marketing.
Editorial review for RTB Advertising: Plan, Launch & Optimize Campaigns: FroggyAds Editorial Team, .
- Planning: Programmatic buying without the jargon.
- Control: See rtb advertising inside the platform.
- Decision: Programmatic buying without the complexity.
Programmatic buying without the jargon
Real-time bidding is how modern programmatic advertising works: in the milliseconds a page loads, an auction decides which ad is shown to that specific user. It sounds complex, but as an advertiser you do not have to manage the auction yourself. FroggyAds handles the bidding mechanics – you simply set your targeting, budgets and bids, and the platform competes for the right impressions across 750+ SSP integrations.
That gives you the scale of programmatic supply (20B+ daily impressions) with the simplicity of a self-serve dashboard. Layer GEO, device, OS, browser, carrier, category and source targeting to focus your buying, use SmartCPC as one bid-optimization input based on available campaign signals, and use Adscore and internal controls to help identify and filter invalid or low-quality traffic.
Best for
- Advertisers who want programmatic scale, simply
- Buyers new to RTB who want a guided workflow
- Campaigns that need granular targeting at scale
- Performance teams using SmartCPC automation
- Reaching global supply from one account
See rtb advertising inside the platform
Everything runs from one self-serve dashboard – launch the campaign, target precisely, then watch results by source and optimize in real time.
- Advertisers who want programmatic scale, simply — See rtb advertising inside the platform
- Buyers new to RTB who want a guided workflow — See rtb advertising inside the platform
- Campaigns that need granular targeting at scale — See rtb advertising inside the platform
Programmatic buying without the complexity
Access real-time bidding supply from one self-serve account.
Real-time auctions
Bid into OpenRTB auctions in the milliseconds a page loads, across global supply.
Scalable supply
Reach 20B+ daily impressions across 750+ SSP integrations.
Granular targeting
Layer GEO, device, OS, browser, carrier, category and source targeting.
SmartCPC bidding
Let SmartCPC manage bids toward the traffic most likely to convert.
Buy RTB traffic on FroggyAds
Open an account and access real-time bidding supply from $50.
RTB FAQ
What is real-time bidding?
RTB is an automated auction that evaluates eligible ad opportunities as a page or placement loads. The winning eligible bid can serve its creative.
Does an advertiser manage every auction manually?
The platform handles auction mechanics. The advertiser supplies targeting, bids, budgets, creative, and measurement rules.
What standard and supply path does the page mention?
The page describes OpenRTB auctions through an integration base exceeding 750 SSP connections. That connectivity provides opportunities rather than guaranteed wins.
How much RTB supply is reported?
More than 20 billion daily impressions are reported for the RTB supply pool. One campaign reaches only opportunities allowed by eligibility and auction competition.
Which targeting layers can qualify an RTB opportunity?
GEO, device, OS, browser, carrier, category, and source settings can define eligibility. The platform bids only on matching opportunities.
What do the bid and budget control in RTB?
The bid sets the offered price for an eligible auction, while the budget limits campaign spending. Pacing affects how that budget is delivered.
How does SmartCPC participate in RTB?
SmartCPC can alter bid weight from available campaign signals before eligible auctions. The buyer's goal and limits still govern the campaign.
How can an RTB buyer optimize supply sources?
Connect spend and conversions to source IDs, then adjust bids or lists for the sources producing clear results. Keep auction price separate from business value.
What quality controls are listed for RTB?
RTB quality review uses Adscore signals and internal screening for suspect activity. Source outcomes then assess traffic that remains eligible.
What minimum account deposit is published for RTB access?
The RTB page uses the $50 minimum account starting point. Set targeting, attribution, bid, and cap before entering auctions.
Start with RTB advertising
Create your account and buy programmatic traffic across 20B+ daily impressions.