In the world of travel, there is no name quite as charismatic and captivating as Idris Elba. And now, Booking.com has teamed up with the internationally renowned actor to bring you an unforgettable campaign like no other.
With their new Booking.yeah campaign, this digital travel company aims to inspire and reassure travelers, showcasing their vast array of products and features. From television ads aired during the “big game” in the US to premium video ads racking up a staggering 18 million views on YouTube, Booking.com leaves no stone unturned.
With 27 million accommodation listings and available in 44 languages, this is a journey you don’t want to miss.
idris elba booking.com
The “idris elba booking com” refers to a campaign launched by Booking.com called Booking.yeah, featuring actor Idris Elba as its spokesperson. The campaign showcases Booking.com products and features, aiming to inspire travelers and provide peace of mind.
It includes television and premium video ads, with the “big game” in the US airing the ads and receiving 18 million views on YouTube. In the UK, the campaign runs for 7 weeks.
The campaign was developed by Horses & Mules, a creative consultancy based in LA. Idris Elba expresses excitement to work with Booking.com again.
The production credits include Anonymous Content, Tim Godsall, Final Cut Editorial, and Electric Theatre Collective. Booking.com, founded in 1996, is a digital travel company connecting millions of travelers with experiences, transportation, and accommodations in 44 languages and with 27 million reported accommodation listings.
Key Points:
- “Idris Elba booking com” refers to a campaign by Booking.com called Booking.yeah featuring Idris Elba as the spokesperson.
- The campaign aims to inspire travelers and provide peace of mind by showcasing Booking.com products and features.
- The campaign includes television and premium video ads, with the “big game” in the US airing the ads and receiving 18 million views on YouTube.
- In the UK, the campaign runs for 7 weeks.
- The campaign was developed by Horses & Mules, a creative consultancy based in LA.
- Booking.com, founded in 1996, is a digital travel company connecting millions of travelers with experiences, transportation, and accommodations in 44 languages and with 27 million reported accommodation listings.
Sources
https://news.booking.com/en-us/bookingcom-revives-bookingyeah-ad-campaign-with-actor–filmmaker–musician-idris-elba/
https://news.booking.com/bookingcom-launches-bookingyeah-summer-advertising-campaign-starring-idris-elba/
https://www.youtube.com/watch?v=Pp49uUpesb4
https://hollywoodlife.com/2022/01/27/idris-elba-super-bowl-commercial-booking-com-watch/
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💡 Pro Tips:
1. Use Booking.com for peace of mind: The Booking.yeah campaign aims to inspire travelers and provide peace of mind. With its wide range of accommodation listings and user-friendly features, Booking.com makes it easy to find and book your perfect stay.
2. Check out the Booking.yeah ads: The Booking.yeah campaign showcases Booking.com products and features through television and premium video ads. Take a look at these ads to get a better understanding of what Booking.com has to offer and how it can enhance your travel experience.
3. Watch the campaign’s “big game” ad: During a popular US sporting event, Booking.com aired an ad featuring Idris Elba, which received a staggering 18 million views on YouTube. If you haven’t seen it yet, it’s worth checking out to see how Booking.com creatively promotes its services.
4. Benefit from Idris Elba’s expertise: Idris Elba, the spokesperson for Booking.com in this campaign, is known for his acting skills and global travel experiences. Leverage his expertise by taking inspiration from his travel adventures and recommendations when booking your next trip.
5. Explore Booking.com in multiple languages: Booking.com is available in 44 languages, making it convenient for travelers from all around the world to use the platform. Take advantage of this feature to have a seamless booking experience, regardless of your preferred language.
Idris Elba Chosen As Spokesperson For Booking.Com
Booking.com, the renowned digital travel company founded in 1996, has recently launched a new campaign called Booking.yeah, with the talented actor Idris Elba as its spokesperson. Known for his captivating performances in movies such as “Luther” and “Beasts of No Nation,” Elba exudes charisma and authenticity, making him a perfect fit for the campaign.
This partnership marks a continuation of the successful collaboration between Elba and Booking.com, further solidifying the brand’s commitment to providing exceptional travel experiences.
Showcasing Booking.Com Products And Features
The Booking.yeah campaign serves as a platform to showcase the wide range of products and features offered by Booking.com. With over 27 million accommodation listings available in 44 languages, the company connects millions of travelers with their ideal experiences, transportation, and accommodations.
From luxurious hotels to cozy homestays, Booking.com provides options tailored to individual preferences. The campaign aims to highlight the convenience and diversity of these offerings, ensuring that every traveler can find their perfect match.
Inspiring Travelers And Providing Peace Of Mind
One of the primary goals of the Booking.yeah campaign is to inspire travelers and instill a sense of excitement and adventure. By featuring Idris Elba’s charismatic persona and positive energy, Booking.com aims to ignite the desire to explore new destinations.
Additionally, the campaign emphasizes the company’s commitment to providing peace of mind to its customers. With a wide range of accommodations and experiences, Booking.com ensures that travelers can find the perfect option that meets their safety requirements and personal preferences.
Television And Premium Video Ads In Campaign
The Booking.yeah campaign includes captivating television and premium video ads that have captivated audiences around the world. Developed by the creative consultancy Horses & Mules, based in Los Angeles, the ads are expertly crafted to showcase the essence of the campaign.
This collaboration between Booking.com and Horses & Mules has resulted in visually stunning advertisements that effectively convey the excitement and joy of travel. The combination of Idris Elba’s magnetic presence and the high-quality production contributes to the campaign’s success.
Huge Views On Youtube During “Big Game” Airing
The Booking.yeah campaign made a significant impact during the “big game” in the United States, with the television ads capturing the attention of millions of viewers. Additionally, the campaign garnered a staggering 18 million views on YouTube, reflecting the immense popularity and reach of the campaign.
The positive response received further highlights the effectiveness of the ads in captivating and engaging viewers, leaving a lasting impression of Booking.com’s offerings.
7-Week Campaign To Run In The UK
After its successful debut in the United States, the Booking.yeah campaign aims to inspire and captivate audiences in the United Kingdom with a seven-week run. This extended campaign duration allows for a broader reach and gives travelers in the UK the opportunity to engage with the Booking.com brand.
By effectively targeting the UK market, Booking.com aims to solidify its position and capture the attention of potential travelers seeking their next memorable experience.
Horses & Mules Develops The Campaign
The creative consultancy, Horses & Mules, based in Los Angeles, played a vital role in developing the Booking.yeah campaign. Known for their innovative approach and ability to capture the essence of a brand, Horses & Mules brought the campaign to life.
Through their expertise in crafting visually stunning advertisements, Horses & Mules successfully conveyed the excitement and allure of travel, ensuring a captivating experience for viewers.
Excitement From Idris Elba To Work With Booking.Com Again
Idris Elba, the acclaimed actor, expressed his excitement to once again collaborate with Booking.com. Having previously worked together, Elba’s enthusiasm for the brand is evident, and he brings his natural charm and magnetic presence to the Booking.yeah campaign.
Elba’s genuine passion for travel shines through his involvement, further emphasizing Booking.com’s commitment to creating extraordinary and memorable experiences for their customers.
Production Credits For Campaign Revealed
The successful execution of the Booking.yeah campaign can be attributed to the collective efforts of various professionals in the industry. The production credits for the campaign include Anonymous Content, Tim Godsall, Final Cut Editorial, and Electric Theatre Collective.
These expert individuals and companies brought their skills and expertise to the table, resulting in visually stunning and captivating advertisements that effectively convey the spirit of travel and the essence of the Booking.com brand. Their contributions to the campaign’s success cannot be overstated.