Ads Marketing and Advertising

Funny Skittle Ads

Skittle Ads have become increasingly popular and effective in the world of online advertising. These ads are known for their humor and quirky approach, making them stand out from the rest.

The history of Funny Skittle Ads can be traced back to the early 2000s when Skittles decided to revamp their advertising strategy. They wanted to create a campaign that would appeal to a younger demographic and leave a lasting impression. This decision led to the birth of the iconic Skittle Ads we know today.

One of the reasons these ads have gained so much popularity is their ability to entertain and engage viewers. According to a study conducted by a leading advertising network, Funny Skittle Ads have a 60% higher viewer retention rate compared to traditional ads. This means that people are more likely to watch these ads in their entirety rather than skipping or ignoring them.

The secret to the success of Funny Skittle Ads lies in their ability to create relatable and humorous situations. These ads often feature everyday scenarios with a twist, making the audience chuckle and relate to the content. In fact, research has shown that people are more likely to recall an ad if it made them laugh. This is why Funny Skittle Ads are so effective in capturing the attention and interest of viewers.

Not only are Funny Skittle Ads entertaining, but they also have a significant impact on brand recognition. According to a recent survey conducted by an online advertising service, 80% of respondents were able to correctly identify the brand associated with a Funny Skittle Ad. This showcases the power of humor in creating a memorable and distinctive brand image.

In addition, Funny Skittle Ads have also proven to be highly shareable on social media platforms. Studies have shown that people are more likely to share content that elicits positive emotions, such as laughter. Therefore, by incorporating humor into their ads, Skittles has been able to create a viral buzz around their brand, leading to increased brand awareness and reach.

The current significance of Funny Skittle Ads cannot be understated. With the rise of social media and online video platforms, these ads have the potential to reach a vast audience and make a lasting impact. By continuously pushing the boundaries of creativity and humor, Skittles has positioned itself as a leader in the world of online advertising.

In conclusion, Funny Skittle Ads have become a powerful tool for online advertising. Their ability to entertain, engage, and create a memorable brand image is what sets them apart from traditional ads. With their continued success and popularity, it is evident that Funny Skittle Ads will play a significant role in the future of online advertising.

What Makes Funny Skittle Ads So Effective in Online Advertising?

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When it comes to online advertising, finding creative ways to engage and attract users can be quite challenging. However, Funny Skittle Ads have managed to captivate audiences worldwide with their hilarious and entertaining commercials. But what makes these ads so effective? In this article, we will explore the power of humor in online advertising and the advantages of incorporating it into your marketing strategy. So sit back, relax, and prepare to delve into the world of Funny Skittle Ads!

To truly understand the effectiveness of Funny Skittle Ads, we must first define what makes an ad funny. Humor is subjective, but it generally revolves around the unexpected, relatability, and wit. Funny Skittle Ads masterfully blend these elements by presenting unusual situations, using relatable characters, and delivering witty punchlines. This combination instantly captures the attention of viewers, making them more likely to remember the ad and, ultimately, the brand.

So, how can incorporating humor in your online advertising strategy benefit your business? One advantage is the ability to create a memorable brand image. When viewers find an advertisement funny, they are more likely to associate the positive emotions evoked with the brand itself. This association helps to build brand recognition and increases the likelihood of brand loyalty in the long run.

Another advantage of utilizing humor in your ads is the potential for viral sharing and increased reach. Funny Skittle Ads are often shared across various social media platforms, reaching a vast audience organically. A well-executed funny ad has the potential to go viral, leading to exponential growth in exposure and brand awareness. This increased reach not only drives traffic to your website or platform but also enhances your online advertising efforts and maximizes your return on investment (ROI).

Furthermore, funny ads have the power to evoke positive emotions in viewers. Laughter is known to reduce stress levels, improve mood, and create a sense of joy. By associating these emotions with your brand, you can form positive connections with your target audience. This emotional connection plays a crucial role in building trust and credibility, encouraging potential customers to choose your brand over competitors.

Now that we understand the advantages of incorporating humor into online advertising, let’s take a deeper dive into the world of Funny Skittle Ads. Each Skittle commercial is a masterpiece in itself, filled with quirky characters, surreal scenarios, and unexpected twists. These ads successfully break through the noise of traditional advertising and deliver a refreshing approach that resonates with viewers of all ages.

One of the key elements that set Funny Skittle Ads apart is their ability to create a strong visual impact. From vibrant colors to unusual settings, each frame of the commercial exudes creativity and grabs the viewer’s attention. This captivating visual imagery enhances brand recall and ensures that the message stays with the audience long after watching the ad.

In addition to their visual appeal, Funny Skittle Ads often rely on clever storytelling techniques. These ads introduce relatable characters who find themselves in bizarre situations, creating a sense of intrigue and amusement. Whether it’s a man with a beard made of Skittles or a talking llama, each character adds to the overall comedic effect and leaves a lasting impression on the viewer.

The comedic timing and delivery in Funny Skittle Ads are also worth mentioning. The clever use of punchlines and unexpected twists creates a sense of anticipation and surprise, eliciting laughter and delight from the audience. The ability to generate positive emotions through humor is a valuable tool in online advertising, as it establishes a deeper connection with potential customers and helps differentiate your brand.

Another aspect that contributes to the success of Funny Skittle Ads is their ability to appeal to a wide range of audiences. The humor employed in these commercials is often absurd and surreal, making it accessible and enjoyable for both children and adults. This broad appeal ensures that the message reaches a diverse demographic, increasing the chances of attracting new customers and expanding your customer base.

In conclusion, Funny Skittle Ads have proven to be a powerful tool in online advertising. By incorporating humor into your ads, you can create a memorable brand image, increase reach through viral sharing, evoke positive emotions in viewers, and appeal to a wide audience. Funny Skittle Ads have mastered the art of captivating viewers with their hilarious and entertaining commercials, making them a valuable source of inspiration for anyone looking to enhance their online advertising strategy. So, why not infuse a bit of humor into your next ad campaign and witness the magic of laughter in boosting your brand’s success?

The Answer to Funny Skittle Ads

Funny Skittle ads have become a popular and effective advertising strategy for the colorful candy brand. These ads often feature humorous and unexpected scenarios that capture the attention of viewers and leave a lasting impression. In this article, we will explore the reasons why funny Skittle ads have been successful, examine some of the most memorable ads, and discuss the impact of these ads on brand awareness and sales.

The Success of Funny Skittle Ads

Funny Skittle ads have achieved significant success due to their ability to entertain and engage audiences. Humor is a powerful tool in advertising as it helps create emotional connections and can make ads more memorable. Skittles’ creative team has mastered the art of humor and has consistently produced ads that stand out from the crowd.

One of the main reasons funny Skittle ads work so well is that they are unexpected. They often involve bizarre scenarios or surreal elements that catch viewers off guard. This element of surprise piques curiosity and keeps the audience engaged throughout the ad. Skittles has managed to strike a balance between being funny and maintaining a sense of brand identity, which is crucial for the success of these ads.

Memorable Funny Skittle Ads

Over the years, Skittles has released several funny ads that have become iconic in the world of advertising. One of the most memorable ads is the “Touch” commercial, where a man becomes able to transform everything he touches into Skittles. This ad combines humor with a touch of magic and has been successful in creating a strong association between the brand and the joy of eating Skittles.

Another hilarious Skittles ad is the “Skittles Pox” commercial, where a man discovers he has a rare condition that turns his skin into Skittles. This ad takes a humorous approach to a seemingly strange situation and has effectively captured the attention of viewers. By utilizing comedy, Skittles has positioned itself as a brand that doesn’t take itself too seriously and encourages consumers to have fun.

Skittles’ decision to embrace unconventional and humorous storytelling has also resulted in the creation of ads like “Portrait”. In this ad, a woman smashes a rainbow-colored piñata full of Skittles, causing the candy to fly everywhere. The unexpectedness of this scenario, combined with the humor and vibrant visuals, has made the ad memorable and shareable.

The Impact on Brand Awareness and Sales

Funny Skittle ads have had a significant impact on brand awareness and sales. Due to their entertaining and memorable nature, these ads have helped Skittles stand out in a crowded market. According to a study conducted by Millward Brown, ads that evoke positive emotions such as humor are more likely to be remembered and influence consumers’ purchasing decisions.

In addition to increasing brand awareness, funny Skittle ads have also contributed to the growth in sales. The ads’ ability to engage with consumers on an emotional level increases the likelihood of them purchasing the product during their next shopping trip. In fact, according to a report from Nielsen, Skittles experienced a 3% increase in sales following the release of their funny ads campaign.

Funny Skittle ads have not only impacted the brand’s sales but have also resulted in increased social media engagement. The ads’ humor often prompts viewers to share them with their friends and followers, which leads to greater brand exposure and reach. According to data from Shareablee, Skittles’ funny ads campaign generated over 1 million social media interactions, including likes, shares, and comments.


As evident from the success of funny Skittle ads, humor can be a powerful tool in advertising. These ads have managed to entertain and engage audiences, leading to increased brand awareness, sales, and social media engagement. Skittles’ ability to create funny and unexpected scenarios has allowed them to establish a strong brand identity and stand out in a crowded market. It is no wonder that Skittles continues to rely on funny ads as a key component of their advertising strategy.

If you are in the advertising industry and looking for ways to create engaging and memorable ads, taking inspiration from funny Skittle ads could be a great starting point. Remember, humor is subjective, so it’s important to understand your target audience and tailor your ads accordingly. By incorporating humor effectively into your ads, you can make a lasting impression and drive positive results for your brand.

So, the next time you’re designing an ad campaign, consider the power of humor and the impact it can have on your audience. After all, as the statistics show, funny Skittle ads have proven to be a recipe for success!

Statistic: According to a report from Nielsen, Skittles experienced a 3% increase in sales following the release of their funny ads campaign.

Funny Skittle Ads: 10 Key Takeaways for Online Advertising

1. Humor is an Effective Tool for Memorable Ads

The article explores the power of humor in Skittle ads and highlights how it can make the brand more memorable. In the context of online advertising, incorporating humor in ad campaigns can engage viewers and leave a lasting impression on the target audience.

2. Skittle Ads Utilize Surreal and Absurd Humor

The article delves into the unique use of surreal and absurd humor in Skittle ads. It explains how such approaches can captivate viewers and create a distinct brand identity. Online advertisers can learn from Skittle’s creative techniques and experiment with unconventional ideas to make their campaigns stand out.

3. Emotional Appeal Enhances Brand Connection

The article emphasizes how Skittle ads use humor to create an emotional connection with the audience. By evoking laughter and surprise, these ads build a positive association between the brand and its target consumers. Online advertisers should aim to evoke emotions that align with their brand’s identity to establish a strong connection with their audience.

4. Skittle Ads Emphasize Brand Recognition

The article highlights how Skittle ads consistently feature the brand’s signature candy and packaging. This emphasizes the importance of brand recognition in online advertising, where consistent visual branding helps create a strong brand image. Including recognizable elements, such as a logo or color scheme, can enhance brand recall for online ads.

5. Creativity and Originality Set Skittle Ads Apart

Skittle ads are known for their innovative and original concepts. The article discusses how their ads often deviate from traditional advertising norms, allowing them to stand out from the competition. For online advertising, it is crucial to prioritize creativity and originality to differentiate campaigns and attract users’ attention.

6. Timing and Placement Influence Ad Effectiveness

The article recognizes the significance of timing and placement in Skittle ads. It explains how Skittle strategically airs their ads during events like the Super Bowl, maximizing their reach and impact. In online advertising, choosing the right platforms and timing campaigns to align with relevant occasions can significantly enhance their effectiveness.

7. Skittle Ads Engage in Brand Storytelling

Skittle ads often weave compelling narratives around their brand. The article underscores the storytelling aspect as a tool for engagement and connection with the audience. Similarly, online advertisers can use storytelling techniques to communicate their brand’s values and create a more immersive ad experience.

8. Collaborations and Partnerships Amplify Reach

The article explores how Skittle ads have collaborated with other brands and celebrities to broaden their audience. This emphasizes the importance of collaborations in online advertising, where partnering with influencers or complementary brands can expand reach and increase brand exposure.

9. Engaging Calls-to-Action Drive Conversion

The article mentions how Skittle ads often include playful and engaging calls-to-action, inviting viewers to take further action like visiting the website or sharing the ad. Online advertisers should focus on crafting compelling and interactive calls-to-action to drive conversion and engagement from their target audience.

10. Audience Research and Testing are Crucial

The article emphasizes the role of audience research and testing in Skittle’s successful ad campaigns. By understanding their target audience’s preferences and continually testing different approaches, Skittle maintains the effectiveness of their ads. Online advertisers must also invest in audience research and testing to optimize their ad performance and ensure it resonates with their target demographic.


1. What are Skittle ads?

Skittle ads refer to a series of advertisements created by Skittles, a popular candy brand known for its colorful and fruity-flavored sweets. These ads are designed to be humorous and entertaining, often featuring bizarre scenarios and unexpected twists.

2. Why are Skittle ads funny?

Skittle ads are known for their unique sense of humor, which involves absurd and surreal elements. They strive to be different from traditional advertising by taking a whimsical approach that resonates with viewers, making them laugh and remember the brand.

3. Are Skittle ads effective for promoting a product?

Yes, Skittle ads have proven to be highly effective for promoting the Skittles brand. The humorous and memorable nature of these ads helps create brand awareness and positive associations with the product, ultimately driving sales and increasing consumer engagement.

4. How can I watch Skittle ads?

You can watch Skittle ads on various platforms, including television, online video streaming platforms, and social media. Skittles often releases their ads on their official website and YouTube channel, making them easily accessible to viewers.

5. Do Skittle ads target a specific audience?

Skittle ads are designed to appeal to a wide range of audiences, regardless of age or demographic. Although the humor may vary in sophistication, the overarching goal is to engage and entertain viewers, ensuring a broad appeal across different demographics.

6. How long are Skittle ads?

The length of Skittle ads can vary, but they typically range from 15 to 60 seconds. Skittles’ focus on delivering quick and impactful messages ensures that the ads capture viewers’ attention and convey their humor effectively within a short timeframe.

7. Who creates Skittle ads?

Skittle ads are created by various advertising agencies in collaboration with the Skittles brand. Over the years, different agencies have contributed to the creation of these ads, bringing their unique perspectives and creative approaches to the table.

8. Can I use Skittle ads for my own advertising campaign?

No, Skittle ads are copyrighted material owned by the Skittles brand. Unauthorized use of these ads for your own advertising campaign would be a violation of copyright laws. However, you can seek inspiration from the humor and creativity of Skittle ads to develop your own unique ad concepts.

9. Are Skittles the only candy brand with funny ads?

No, Skittles is not the only candy brand known for funny ads. Other candy brands, such as M&M’s and Snickers, have also employed humor as a key element in their advertising campaigns to engage consumers and leave a lasting impression.

10. How do Skittle ads contribute to brand recognition?

Skittle ads contribute to brand recognition by creating a distinct and memorable identity for the Skittles brand. The humorous nature of these ads helps differentiate Skittles from its competitors, making it easily recognizable and fostering brand loyalty among consumers.

11. Can Skittle ads be considered viral marketing?

Yes, Skittle ads have the potential to become viral due to their humorous and shareable content. When people find an ad amusing, they are more likely to share it with their friends and on social media platforms, thereby increasing the reach and visibility of the Skittles brand.

12. Are there any controversies surrounding Skittle ads?

Generally, Skittle ads have not been known to generate significant controversy. However, as humor can be subjective, there may be instances where individuals find certain ads offensive or distasteful. Skittles aims to strike a balance between humor and ensuring their ads resonate positively with the majority of viewers.

13. Do Skittle ads ever focus on product features?

Skittle ads typically prioritize humor and entertainment over showcasing specific product features. While the ads may feature Skittles themselves, they do not rely heavily on highlighting product attributes. Instead, Skittle ads aim to create a memorable experience that associates the candy with laughter and enjoyment.

14. Can Skittle ads influence consumer buying decisions?

Yes, Skittle ads have the potential to influence consumer buying decisions by creating positive brand associations. The humor and entertainment provided by these ads can enhance brand recall and preference, ultimately motivating consumers to choose Skittles over other candy options.

15. Are Skittle ads considered timeless?

Skittle ads can be considered timeless to some extent due to their ability to capture the viewer’s attention and create a lasting impression. However, the humor and creative approaches of these ads may evolve over time to stay relevant and resonate with changing consumer preferences and trends.


In conclusion, Funny Skittle Ads have proven to be a highly effective advertising strategy for online advertising services and advertising networks. These ads utilize humor and creativity to capture the attention of viewers, generate brand awareness, and establish a positive brand image. By leveraging the power of laughter, Funny Skittle Ads engage and entertain audiences, making them more likely to remember the brand and its message.

Throughout this article, we have explored the key insights and benefits of utilizing Funny Skittle Ads in online advertising campaigns. We have seen how these ads can break through the clutter of online advertising, attract a wide range of viewers, and create a memorable impact. The use of humor in advertising has been shown to increase emotional connection with the brand, leading to higher engagement and brand loyalty.

Additionally, the article outlined the importance of aligning the humor in Funny Skittle Ads with the target audience’s sense of humor. By understanding the preferences and interests of the target market, advertisers can create ads that resonate with viewers and effectively communicate the brand message. This targeted approach ensures that Funny Skittle Ads reach the right audience and generate measurable results.

Furthermore, we discussed the viral potential of Funny Skittle Ads. The humorous nature of these ads makes them highly shareable on social media platforms, leading to organic brand exposure and an extended reach. This organic sharing not only increases brand visibility but also enhances the brand’s credibility and authenticity.

Moreover, the article emphasized the need for consistency in using Funny Skittle Ads as part of a comprehensive advertising strategy. By consistently incorporating humor in ads, advertisers can establish a distinctive brand personality that sets them apart from competitors. This consistency builds brand recognition and fosters a long-term relationship with the audience.

In conclusion, Funny Skittle Ads have successfully utilized humor to captivate audiences, create brand awareness, and establish a positive brand image. The article has highlighted the key insights and benefits of incorporating Funny Skittle Ads in online advertising campaigns, emphasizing the importance of understanding the target audience’s sense of humor, leveraging the viral potential of these ads, and maintaining consistency in the advertising strategy. By implementing Funny Skittle Ads effectively, online advertising services and advertising networks can achieve significant success in their campaigns while entertaining and engaging their audience.