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WTF is Programmatic? A Demystifying Guide to Advertising

In a world where digital advertising reigns supreme, it’s no wonder that terms like “programmatic” leave many scratching their heads and muttering, “WTF is programmatic?” Fear not, for we’re about to embark on a journey through the fascinating realms of real-time bidding, ad exchanges, and data management platforms. Buckle up, because we’re about to demystify […]