Froggy Ads
Google Ads Certification is a professional accreditation awarded by Google for individuals who demonstrate proficiency in Google Ads. It was previously known as Google AdWords Certification but was rebranded to reflect the platform’s evolution and expansion beyond just search advertising. This certification serves as a validation of one’s expertise in online advertising and is highly […]
Mobile ads refer to advertisements that are specifically designed and optimized to be displayed on mobile devices such as smartphones and tablets. With the ever-increasing popularity and prevalence of mobile devices, the utilization of mobile ads has skyrocketed in recent years. In fact, studies have shown that the majority of internet users now access the […]
Freelance digital marketing refers to the practice of individuals working independently as marketing professionals, using digital platforms and strategies to promote products, services, or brands. It has become increasingly popular in recent years due to the rise of digital technology and the growth of the internet. Freelance digital marketers have the flexibility to work on […]
Marketing platforms have become an essential tool for businesses in the digital age. With the rise of online advertising services and the increasing prominence of advertising networks, these platforms have transformed the way companies connect with their target audience. Gone are the days of relying solely on traditional marketing methods, such as print ads or […]
A media campaign refers to a coordinated series of advertising messages and activities that are designed to reach a specific target audience through various forms of media. Whether it be television, radio, print, or online platforms, media campaigns are an essential tool in the world of advertising. At its core, a media campaign aims to […]
Did you know that by 2022, it is estimated that global digital advertising spending will reach over 455 billion U.S. dollars? With the rise of the internet and the increasing reliance on online platforms, businesses have recognized the need to establish a strong online presence in order to remain competitive. This is where online advertising […]
Social media has revolutionized the advertising industry, providing businesses with a powerful platform to reach their target audience. Among the various social media sites available, one stands out as the most effective for advertising: Facebook. With over 2.8 billion monthly active users, Facebook holds a dominant position in the social media landscape, making it an […]
Click-through rate (CTR) is a widely used metric in online advertising, as it measures the effectiveness of an ad in driving users to click on it. However, the true measure of success for advertisers lies beyond just attracting clicks. This is where conversion rate (CVR) comes into play. CVR, an abbreviation for conversion rate, is […]
Pay Per click (PPC) advertising is a popular method used in online marketing to drive traffic to websites. This advertising model allows advertisers to bid on specific keywords and phrases that are relevant to their target audience. Once a user types in a keyword or phrase in a search engine, the advertiser’s ad will be […]
A marketing manager plays a crucial role in the success of any business. From crafting compelling advertising campaigns to managing social media strategies, the responsibilities of a marketing manager are diverse and ever-evolving. Understanding what a marketing manager does on a daily basis is essential for any aspiring professional in this field. Marketing managers are […]