Cost Per Mile, or CPM, is an important metric in the world of online advertising. As the name suggests, CPM refers to the cost that an advertiser pays for every one thousand impressions of their ad. This means that regardless of whether a viewer actually clicks on the ad or not, the advertiser is charged […]
The term CPM stands for Cost Per Thousand, which is a standard unit of measurement in the world of online advertising. It refers to the cost that an advertiser pays for every one thousand impressions or views of their ad. This pricing model has been widely used in the advertising industry for many years, and […]