Categories
Ads Marketing and Advertising

Think Small Tagline

Think Small Tagline was a groundbreaking advertising campaign introduced by Volkswagen in the 1960s. At a time when American car manufacturers were emphasizing size, power, and luxury, Volkswagen took a different approach by emphasizing the compactness of their vehicles. The tagline, “Think Small,” became synonymous with the brand and transformed the way people perceived small […]

Categories
Ads Marketing and Advertising

Think Small Tagline

Think Small Tagline has become synonymous with the Volkswagen brand, representing an iconic advertising campaign that revolutionized the industry. This simple, yet powerful, phrase was originally introduced in 1959 by the Doyle Dane Bernbach (DDB) agency as part of a campaign to promote the Volkswagen Beetle in the United States. The tagline’s current significance lies […]

Categories
Ads Marketing and Advertising

Think Small Tagline

Think Small Tagline is a famous advertising campaign introduced by Volkswagen in the 1960s. It was created by the advertising agency Doyle Dane Bernbach and has since become one of the most iconic and influential advertising taglines in history. The campaign was designed to promote the Volkswagen Beetle, a compact car that offered an affordable […]