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Digital marketing has become an essential component for businesses today, as they strive to reach and engage with their target audience online. One organization that has been at the forefront of providing digital marketing education and training is General Assembly. General Assembly offers a comprehensive Digital Marketing Review that is designed to help businesses assess […]
The International Review of Management and Marketing is a highly acclaimed academic journal that focuses on research and advancements in the field of management and marketing. Established in 2011, the journal has quickly gained recognition and has become a leading platform for scholars, researchers, and practitioners to share their expertise and insights. Management and marketing […]
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The Harvard Business Review (HBR) Marketing Strategy is a powerful framework that enables businesses to effectively promote their products or services in today’s competitive market. By understanding and implementing this strategy, businesses can gain a competitive edge, increase brand awareness, and drive sales. The HBR Marketing Strategy has a rich history that dates back to […]