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In a world where consumer demands and environmental concerns continue to evolve, companies like PepsiCo are striving to adapt and innovate. With a comprehensive product development strategy in place, PepsiCo sets its sights on not only meeting consumer expectations for healthier choices, but also championing sustainable agriculture and reducing their environmental footprint. Join us as […]
In today’s fast-paced and competitive world, establishing a strong product and brand management strategy is vital for success. Brand management goes beyond creating an identity and value for a brand, while product management focuses on enhancing performance and addressing user concerns. With software products having longer lifecycles, the role of both brand and product managers […]