Tag:online behavioural

Online Behavioural Advertising

Post author By support
Post date January 3, 2025

Online Behavioural Advertising (OBA), also known as targeted advertising, is a practice that involves collecting information about individuals' online activities and using that data to deliver targeted advertisements. In simple terms, it's the personalized ads that follow you around the internet, displaying products or services…

Tags advertisements, advertiser, advertising, advertising methods, Advertising Network, behavioural advertising, online, online behavioural, online behavioural advertising, online marketing

Marketing and Advertising

Online Behavioural Advertising

Post author By support
Post date January 9, 2024

Online Behavioral Advertising (OBA) is a digital marketing technique that involves the collection of data about an individual's online activities in order to deliver targeted advertisements to them. These advertisements are specifically tailored to the user's interests, preferences, and behavior, making them more relevant and…

Tags advertiser, advertising, advertising methods, Advertising Network, and, digital marketing, online, Online Advertising Network, online behavioural, online behavioural advertising