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Marketing and Advertising

Online Advertising In Nigeria

Online advertising in Nigeria has experienced remarkable growth and significance over the years. As of 2020, Nigeria had an internet penetration rate of 50.2%, with over 104 million active internet users. This presents a massive opportunity for businesses and advertisers to reach a vast audience. With the emergence of digital advertising, the traditional methods used […]

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Ads Marketing and Advertising

Online Advertising In Nigeria

Online advertising in Nigeria has witnessed a significant increase in recent years, bringing about a paradigm shift in the way businesses promote their products and services. As the internet penetration rate continues to climb steadily, Nigeria is now regarded as one of Africa’s fastest-growing digital markets. In order to fully grasp the current significance of […]