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The concept of Mobile Ad Spend refers to the amount of money that businesses allocate to advertising specifically on mobile devices. In recent years, there has been a significant shift in consumer behavior, with more people using their mobile devices to access the internet and…
Mobile ad spend in 2016 reached a staggering $101.37 billion, marking a significant milestone in the growth of the online advertising industry. This figure represents a 47.2% increase compared to the previous year, demonstrating the escalating importance of mobile advertising in today's digital landscape. Mobile…
Mobile Ad Spend has become a crucial component of online advertising services and advertising networks. In today's digital age, where the majority of people are glued to their mobile devices, it is no surprise that advertisers have shifted their focus to this medium. The rapid…