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Marketing

Advertisement on mobile phone: Exploring the impact on consumer behavior and privacy

Picture this: You’re scrolling through your phone, engrossed in the latest news or a hilarious video, when suddenly, an advertisement grabs your attention. But instead of feeling annoyed or ignoring it like you would with traditional ads, you find yourself actually interested. Mobile advertising has come a long way since its early days, and it’s […]

3 Mobile Advertising Strategies: Maximizing Reach and Engagement

In a world where connection is key, Three’s mobile network ad captures the essence of staying connected with loved ones through the magic of technology. As a distracted woman finds solace in her phone, it becomes clear that it’s the little moments that hold the most meaning. With the enchanting melody of ‘Dilemma’ by Nelly […]