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Marketing Management 13th Edition

Marketing Management 13th Edition is a renowned textbook that serves as a comprehensive guide to understanding the dynamic field of marketing. Developed by Philip Kotler and Kevin Lane Keller, this edition builds upon the groundbreaking work of its predecessors and remains highly relevant in today's…

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A Preface To Marketing Management 13th Edition

A Preface to Marketing Management 13th Edition is an essential resource for any marketer looking to stay ahead in the dynamic field of marketing. This comprehensive textbook has been widely recognized for its practical insights and real-world examples that help marketers navigate the ever-changing landscape…