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Marketing

The Path to Success: Navigating Your Advertising Major

Advertising—the art of persuasion, the science of capturing attention, the force behind our consumer-driven world. Ever wonder what it takes to thrive in this dynamic industry? Look no further, for the advertising major at Newhouse is your ticket to success. With an array of courses, hands-on experiences, and countless career prospects, this is where the […]

What are the major advertising media outlets and how do they impact consumer behavior?

In an era characterized by countless distractions and limited attention spans, advertisers face the daunting task of capturing their target audience’s attention. With an ever-growing repertoire of advertising media outlets to choose from, the quest for the perfect medium becomes paramount. From the allure of television to the intimacy of podcasts, the landscape of marketing […]

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Unlocking Success: A Guide to the Advertising Major

Imagine a world where creativity meets strategy, where art and science intertwine to create captivating messages that leave a lasting impact. Welcome to the realm of advertising majors, where innovation and storytelling go hand in hand. This dynamic field combines art, design, psychology, and sales to captivate audiences and persuade them to take action. With […]