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Guerilla Marketing Gone Wrong Guerilla marketing, a unique and unconventional approach to advertising, has gained immense popularity in recent years. It involves low-cost tactics that aim to create a buzz and capture the attention of the target audience. However, not all guerilla marketing campaigns achieve…
Guerilla marketing is a unique and attention-grabbing advertising strategy that relies on unconventional methods to reach and engage potential customers. One example of an immensely successful guerilla marketing campaign is the Sharpie Guerilla Marketing Campaign. Sharpie, a popular brand of permanent markers, took the advertising…