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Marketing management is the strategic planning and implementation of activities that promote a company's products or services to meet the needs and desires of its target market. It plays a crucial role in driving the success of businesses in today's highly competitive marketplace. Without effective…
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The marketing concept is a fundamental principle in the field of advertising. It encompasses the idea of identifying and satisfying customers' needs and wants through the exchange of goods and services. In other words, it involves creating and delivering value to target customers in a…
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Marketing Defined By Kotler is a concept that has revolutionized the field of advertising and continues to shape the way businesses promote their products and services. Developed by Philip Kotler, one of the foremost experts in marketing, this framework provides businesses with a structured approach…
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