Cost Per Click (CPC) is a key term that plays a vital role in the realm of online advertising. First coined in the late 1990s, CPC has become a common metric used by advertising networks to determine the price an advertiser will pay for each…


Cost Per Click (CPC) is a key term that plays a vital role in the realm of online advertising. First coined in the late 1990s, CPC has become a common metric used by advertising networks to determine the price an advertiser will pay for each…