In a world where advertising dominates every corner, who keeps a close eye on the industry’s checks and balances? Enter the Advertising Checking Bureau. Founded over a century ago, this fascinating company has mastered the art of auditing advertising invoices and meticulously tracking competitive ads. With offices in Chicago, Memphis, and Tempe, ACB unveils a […]
Tag: brand monitoring
In today’s ever-evolving digital landscape, effective internet brand management has become more crucial than ever. Yet, many companies still overlook its importance, risking inconsistent branding and potential business failure. With remote work becoming the norm in the current COVID-19 era, having a digital brand strategist is essential for long-term success. From remote collaboration to authentic […]