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Cost Per Thousand Impressions (CPM) Basis is a widely used metric in the online advertising industry. It refers to the cost advertisers pay for every one thousand impressions of their ad. This method has become increasingly significant in the digital world where advertisers aim to reach a large audience and maximize their return on investment. […]
A marketing manager plays a crucial role in the success of any business. From crafting compelling advertising campaigns to managing social media strategies, the responsibilities of a marketing manager are diverse and ever-evolving. Understanding what a marketing manager does on a daily basis is essential for any aspiring professional in this field. Marketing managers are […]
In the realm of employment, a strong foundation built on fairness and equal opportunities forms the bedrock of any reputable organization. However, amid the buzz of workplace gossip, whispers sometimes take hold, casting doubt on the basis of hiring practices. While these rumors may tantalize the curious mind, it is important to tread cautiously, discerning […]
In today’s fast-paced advertising landscape, marketers are constantly on the lookout for innovative solutions to maximize their campaign effectiveness. Enter Basis DSP, the game-changing platform that brings together a wealth of features to revolutionize the way advertising campaigns are executed. With its comprehensive suite of tools, Basis DSP offers marketers unparalleled access to diverse inventory, […]