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Ads

Retargeting: Boosting Conversions and Retaining Customers Effectively

Have you ever noticed that after visiting a website, you start seeing ads for the same products or services everywhere you go online? It’s not a coincidence, but rather a marketing strategy known as retargeting. Retargeting is a powerful tool used by marketers to bring back visitors who have shown interest in their offerings. By […]

Categories
Marketing

Web based advertising: Maximizing audience reach and impact

In the rapidly evolving landscape of web-based advertising, Hollywood is facing new challenges in capturing the attention of audiences. Ticket sales for big-budget franchise films have taken a hit in 2022, declining by around 20%. However, amidst this downturn, a fascinating trend has emerged. Lesser-known characters and series, deliberately targeting overlooked audiences, have been reaping […]