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Mobile ad spend in 2016 reached a staggering $101.37 billion, marking a significant milestone in the growth of the online advertising industry. This figure represents a 47.2% increase compared to the previous year, demonstrating the escalating importance of mobile advertising in today's digital landscape. Mobile…
Social Media Advertising Network – Socialbirth is an online platform that has revolutionized the way businesses promote and advertise their products or services. It offers a unique and effective way to reach a wide audience through the power of social media. In today's digital age,…
Cost per thousand impressions (CPM) is a term widely used in the realm of online advertising to determine the cost of an ad campaign. This metric measures the price advertisers pay for one thousand impressions, where an impression refers to the display of an ad…
Marketing people play a pivotal role in the success of any business. As the name suggests, they are individuals who are dedicated to creating and implementing strategies to promote products or services, attract customers, and drive company growth. In today's digital age, the significance of…
Did you know that marketing has been around for thousands of years? From ancient civilizations to modern-day digital advertising, the concept of promoting goods and services has always played a significant role in business. Throughout history, there have been many interesting marketing stories that have…
In today's rapidly evolving digital landscape, the way we buy and sell products has undergone a tremendous transformation. Traditional markets, once the go-to place for consumers and sellers alike, have been surpassed by the rise of digital markets. Compared to their traditional counterparts, digital markets…
The year 2016 witnessed some of the most memorable and impactful advertising campaigns in recent history, showcasing the extraordinary power of creativity and strategic marketing. As an online advertising service or advertising network, understanding and analyzing these campaigns is crucial to stay ahead of the…
Advertising network websites play a crucial role in the world of online advertising, connecting advertisers and publishers in an efficient and effective way. These platforms have revolutionized the advertising industry, enabling businesses to reach their target audience on a massive scale. By leveraging the power…
Ambient Marketing Vs Guerilla Marketing In the ever-evolving world of advertising, Ambient Marketing and Guerilla Marketing have emerged as two unique strategies that aim to captivate audiences and leave a lasting impression. While both techniques are highly effective, they differ in their approach and execution.…
Critical Path Method (CPM) is a project management technique that is widely used to effectively plan and manage complex projects. It focuses on determining the longest sequence of tasks and activities within a project, helping project managers identify the critical path and allocate resources accordingly.…