In today’s fast-paced digital world, market research plays a crucial role in understanding consumer behavior and preferences. However, gathering authentic responses from a diverse global audience can often be a challenging task.
That’s where Tapjoy’s MobileVoice steps in, revolutionizing the world of market research. With access to over 50 million active users across nearly 200 countries, MobileVoice provides brands and researchers with a powerful tool to gather real-time insights through custom surveys.
Say goodbye to biased data and hello to genuine responses. Join us as we delve into the world of MobileVoice and discover how it is reshaping the landscape of market research.
Contents
- 1 mobile voice by tapjoy
- 2 Tapjoy Introduces MobileVoice: A Market Research Solution
- 3 Opt-In Value Exchange Model For Creating A Large Mobile Panel
- 4 Over 50 Million Active Users In Nearly 200 Countries
- 5 Custom Surveys For Understanding Target Audience
- 6 Potential Future Features: Brand & Campaign Health, Audience Activation, And App Monetization
- 7 Reaching 50+ Million Monthly Active Users Across 20,000 High-Rated Mobile Apps
- 8 Quality Checks For Ensuring Authentic Responses
- 9 Improving Market Research Through Authentic Audiences On Mobile Devices
mobile voice by tapjoy
MobileVoice by Tapjoy is a market research solution that aims to improve market research by reaching authentic audiences through mobile devices. It creates a large mobile panel using an opt-in value exchange model, consisting of over 50 million active users in nearly 200 countries.
MobileVoice delivers custom surveys to help brands and market researchers understand their target audience, and potential future features include Brand & Campaign Health, Audience Activation, and App Monetization. The platform currently reaches over 50 million monthly active users in 200 countries through 20,000 high-rated mobile apps.
Quality checks are in place to ensure authentic responses, and researchers can set their own pricing based on survey requirements. Dedicated account managers are available to provide guidance on survey creation and optimization.
MobileVoice generates over 200,000 daily survey starts and taps into the market research industry valued at over $73 billion. Overall, MobileVoice aims to revolutionize market research by providing a comprehensive and reliable solution for understanding target audiences through mobile devices.
Key Points:
- MobileVoice by Tapjoy is a market research solution that reaches authentic audiences through mobile devices.
- It creates a large mobile panel using an opt-in value exchange model, with over 50 million active users in nearly 200 countries.
- MobileVoice delivers custom surveys to help brands and market researchers understand their target audience.
- Potential future features include Brand & Campaign Health, Audience Activation, and App Monetization.
- The platform currently reaches over 50 million monthly active users in 200 countries through 20,000 high-rated mobile apps.
- MobileVoice aims to revolutionize market research by providing a comprehensive and reliable solution for understanding target audiences through mobile devices.
Sources
https://www.prweb.com/releases/tapjoy_launches_mobilevoice_a_market_research_solution_for_the_mobile_era/prweb18101119.htm
https://www.cabinetm.com/product/tapjoy/mobilevoice
https://mobidictum.com/game-industry/tapjoy-launches-mobilevoice/
https://froggyads.com/blog/mobile-voice-by-tapjoy/
Check this out:
https://www.youtube.com/watch?v=hnKrABAerIk
💡 Pro Tips:
1. MobileVoice allows brands and market researchers to target their surveys to specific demographics within the 50 million active user panel.
2. Tapjoy’s MobileVoice offers real-time reporting and analytics to provide quick insights into survey results.
3. Researchers can customize their surveys with various question types, including multiple-choice, open-ended, and ranking questions.
4. The opt-in value exchange model used by MobileVoice ensures that participants are genuinely interested in sharing their opinions and insights.
5. MobileVoice’s extensive reach across almost 200 countries allows for global market research campaigns and insights into diverse consumer preferences and behaviors.
Tapjoy Introduces MobileVoice: A Market Research Solution
Tapjoy, a leading mobile advertising and app monetization company with a global presence, has recently announced the launch of MobileVoice, a groundbreaking market research solution. With this new offering, Tapjoy aims to revolutionize communication and empower users by providing brands and market researchers with valuable insights into their target audience.
This innovative platform utilizes an opt-in value exchange model to create a large mobile panel, enabling researchers to deliver custom surveys and gain a comprehensive understanding of their audience.
Opt-In Value Exchange Model For Creating A Large Mobile Panel
MobileVoice creates a vast mobile panel through an opt-in value exchange model. This approach ensures that users willingly participate in surveys and market research activities in return for rewards or other forms of value.
By incentivizing users to provide their opinions and insights, Tapjoy is able to gather data from an expansive and engaged user base. With over 50 million active users in nearly 200 countries, MobileVoice offers a diverse and representative panel for market research purposes.
Over 50 Million Active Users In Nearly 200 Countries
One of the key highlights of MobileVoice is its extensive reach, with over 50 million active users across nearly 200 countries. This global presence allows researchers to collect data from a diverse range of demographics, ensuring a comprehensive understanding of their target audience.
Whether brands are looking to gather insights from a specific region or gain a global perspective, MobileVoice provides access to a large and diverse user base.
Custom Surveys For Understanding Target Audience
MobileVoice delivers custom surveys tailored to the needs of brands and market researchers. These surveys provide valuable insights into the preferences, behaviors, and opinions of the target audience.
By understanding their audience on a deeper level, brands can make informed decisions and tailor their marketing strategies accordingly. With the guidance of dedicated account managers, researchers can create and optimize surveys to meet their specific requirements.
Potential Future Features: Brand & Campaign Health, Audience Activation, And App Monetization
In addition to its current offerings, MobileVoice has exciting potential future features in store. These include Brand & Campaign Health, which would allow brands to evaluate the performance and impact of their marketing efforts.
Audience Activation would enable researchers to engage and activate their target audience through various channels. App Monetization would explore opportunities for mobile apps to generate revenue.
These upcoming features demonstrate Tapjoy’s commitment to continuous innovation and meeting the evolving needs of the market research industry.
Reaching 50+ Million Monthly Active Users Across 20,000 High-Rated Mobile Apps
MobileVoice currently reaches over 50 million monthly active users through 20,000 high-rated mobile apps. This extensive app network ensures that researchers can connect with their target audience seamlessly.
By tapping into a vast range of mobile applications, MobileVoice maximizes its potential reach and provides researchers with access to an engaged and diverse user base.
Quality Checks For Ensuring Authentic Responses
To ensure the authenticity of responses, MobileVoice has implemented quality checks. These checks help filter out any inaccurate or fraudulent data, ensuring that the insights gathered from the surveys are reliable and valuable.
By maintaining a high level of data integrity, MobileVoice enables researchers to make sound decisions based on accurate information.
Improving Market Research Through Authentic Audiences On Mobile Devices
Tapjoy’s MobileVoice aims to improve market research practices by leveraging the widespread use of mobile devices. With the evolution of the digital landscape, mobile has become an integral part of people’s lives.
By reaching authentic audiences through mobile devices, MobileVoice enables market researchers to connect with users in a convenient and efficient manner. This approach enhances the accuracy and relevance of research findings, ultimately leading to more meaningful insights and informed decision-making.
In a market research industry valued at over $73 billion, Tapjoy’s MobileVoice offers a unique and powerful solution for brands and researchers seeking to understand their target audience. With its opt-in value exchange model, extensive reach, custom surveys, potential future features, quality checks, and commitment to authenticity, MobileVoice sets a new standard for market research.
By embracing the mobile era and empowering users to actively participate in surveys, Tapjoy is driving innovation and facilitating valuable communication between brands and their audiences.