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A Comprehensive List of Mobile Ad Networks: Making Informed Advertising Decisions

Attention app developers and digital marketers!

Are you looking to skyrocket your mobile advertising game?

Look no further!

We have compiled an exclusive list of top-notch mobile ad networks that are guaranteed to boost your revenue and significantly enhance your reach.

From industry giants like Facebook and Google to rising stars such as Moburst and TapJoy, this comprehensive list has it all.

Get ready to explore new possibilities and revolutionize your mobile advertising strategy with these game-changing platforms.

Prepare to be amazed!

list of mobile ad networks

Here is a list of mobile ad networks that includes the most relevant and widely used options:

1.

Publift
2.

Facebook/Instagram
3.

AdMob
4.

Smaato
5.

Unity
6.

InMobi
7.

MobFox
8.

Apple Search Ads
9.

Perform (CB)
10.

Moburst
11.

Yahoo Developer Network
12.

Appsflyer
13.

Zoomd
14.

Mooko Media
15.

TapJoy
16.

Smarty Ads
17.

Google Ad Exchange
18.

PubMatic
19.

RhythmOne
20.

Index Exchange
21.

TripleLift
22.

Yieldmo
23.

OpenX
24.

IronSource
25.

Chartboost

These ad networks provide various solutions for mobile advertising and can help businesses reach their target audience effectively.

Key Points:

  • Publift
  • Facebook/Instagram
  • AdMob
  • Smaato
  • Unity
  • InMobi
  • MobFox
  • Apple Search Ads
  • Perform (CB)
  • Moburst
  • Yahoo Developer Network
  • Appsflyer
  • Zoomd
  • Mooko Media
  • TapJoy
  • Smarty Ads
  • Google Ad Exchange
  • PubMatic
  • RhythmOne
  • Index Exchange
  • TripleLift
  • Yieldmo
  • OpenX
  • IronSource
  • Chartboost

  • These networks offer different solutions for mobile advertising.

  • They can assist businesses in effectively reaching their target audience.

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💡 Did You Know?

1. The first mobile ad network, AdMob, was launched in 2006 and later acquired by Google for $750 million in 2009.

2. InMobi, one of the largest mobile ad networks, was initially named mKhoj and was originally founded in 2007 as a mobile search engine.

3. Chartboost is a unique mobile ad network that primarily focuses on advertising for mobile games, allowing game developers to cross-promote their games within each other’s apps.

4. Vungle, a popular mobile ad network, is the first and only one to specialize in video ads specifically tailored for mobile apps.

5. AirPush, a mobile ad network known for its innovative ad formats, once introduced a controversial ad format called “push notifications,” which were quickly banned by both Apple and Google due to user complaints about intrusive advertising.


Publift: A Mobile Ad Network

Publift is a leading mobile ad network that offers comprehensive advertising solutions for mobile publishers. With its advanced technology and strategic partnerships, Publift helps publishers optimize their ad monetization and increase revenue. The network provides a range of ad formats, including display ads, native ads, and video ads, allowing publishers to choose the most suitable option for their mobile platform. With its transparent reporting and analytics, Publift ensures that publishers can analyze the performance of their ads and make informed decisions about their advertising strategies. Overall, Publift is a trusted partner for publishers looking to maximize their mobile ad revenue.

  • Leading mobile ad network offering comprehensive advertising solutions
  • Advanced technology and strategic partnerships
  • Helps publishers optimize ad monetization and increase revenue
  • Range of ad formats: display ads, native ads, and video ads
  • Transparent reporting and analytics
  • Enables publishers to analyze ad performance and make informed decisions
  • Trusted partner for maximizing mobile ad revenue

Facebook/Instagram: Mobile Advertising Platforms

Facebook and its subsidiary, Instagram, are powerful players in the mobile advertising industry. These platforms provide advertisers with access to a massive user base and advanced targeting options. With Facebook Ads Manager and Instagram Ads Manager, advertisers can easily create and manage their mobile ad campaigns, tailor their targeting to specific demographics, and track the performance of their ads.

Facebook and Instagram offer various ad formats, including image ads, video ads, carousel ads, and more, giving advertisers the flexibility to engage their audience in creative ways. As mobile usage continues to grow, advertising on Facebook and Instagram is essential for businesses looking to reach a wide audience.

  • Facebook and Instagram provide access to a massive user base
  • Advanced targeting options offered by Facebook and Instagram Ads Managers
  • Various ad formats available, including image, video, and carousel ads

“Advertising on Facebook and Instagram is essential for businesses looking to reach a wide audience.”

AdMob: Leading Mobile Ad Network

AdMob, owned by Google, is one of the leading mobile ad networks in the industry. It offers advertisers a vast network of mobile apps and websites to display their ads.

With AdMob, advertisers can create highly targeted campaigns, leveraging Google’s extensive user data to reach specific audiences.

AdMob supports a wide variety of ad formats, including native ads, banner ads, interstitial ads, and rewarded video ads.

The network provides robust analytics and reporting tools that allow advertisers to track the performance of their campaigns in real-time.

AdMob’s integration with Google Ads also enables advertisers to seamlessly manage their mobile ad campaigns alongside their desktop campaigns.

Smaato: Mobile Monetization Platform

Smaato is a mobile monetization platform that connects mobile app developers and publishers with advertisers and demand-side platforms (DSPs). The network offers app developers and publishers a way to monetize their mobile inventory through its advanced ad serving technology.

With Smaato, developers can integrate various ad formats into their apps, including display ads, video ads, and native ads. Smaato’s platform also provides real-time reporting and analytics, allowing developers and publishers to optimize their ad performance and maximize their revenue.

By collaborating with leading DSPs, Smaato ensures that advertisers have access to high-quality mobile inventory and can reach their target audience effectively.

Unity: Mobile Ad Network For Gaming Apps

Unity is a leading mobile ad network that caters exclusively to game developers and advertisers in the gaming industry. The network offers various ad formats, including video ads, rewarded video ads, and playable ads, which are designed to effectively engage gaming enthusiasts.

With Unity’s platform, advertisers have access to robust targeting capabilities that allow them to reach specific user segments based on interests, demographics, and in-game behaviors. This ensures that ads are delivered to the right audience, increasing the chances of conversion and ROI.

Moreover, Unity goes beyond just ad monetization. The platform also provides tools for game developers to create and optimize their games, making it a comprehensive solution for developers looking to monetize and enhance their gaming apps.

In summary, Unity offers:

  • A wide range of ad formats, including video ads, rewarded video ads, and playable ads.
  • Robust targeting capabilities for advertisers, enabling them to reach specific user segments based on interests, demographics, and in-game behaviors.
  • Tools for game developers to create and optimize their games, making it a comprehensive solution for monetization and enhancing gaming apps.

“Unity is a one-stop platform for game developers and advertisers in the gaming industry, providing a range of ad formats and robust targeting capabilities.”

Inmobi: Mobile Advertising Solutions

Inmobi is a global mobile ad network that offers innovative advertising solutions for brands, publishers, and developers. With its advanced targeting options and personalized ad experiences, Inmobi helps advertisers effectively engage their target audience. The network supports a wide range of ad formats, including display ads, video ads, and native ads, ensuring that advertisers can create immersive and impactful ad campaigns.

Inmobi’s platform also provides real-time reporting and analytics, allowing advertisers to track the performance of their campaigns and optimize their strategies accordingly. With its global reach and diverse ad inventory, Inmobi is a trusted partner for advertisers looking to expand their mobile advertising reach.

Key features of Inmobi:

  • Global reach: Inmobi offers a worldwide ad network, enabling advertisers to reach users across different countries and regions.
  • Advanced targeting options: Advertisers can target their ads based on various factors like demographics, interests, device type, and location.
  • Wide range of ad formats: Inmobi supports display ads, video ads, and native ads, providing advertisers with multiple options to create engaging campaigns.
  • Real-time reporting and analytics: The platform offers real-time data on ad performance and audience insights, helping advertisers make data-driven decisions.
  • Trusted partner: Inmobi has established itself as a reliable partner for advertisers, offering a diverse ad inventory and effective advertising solutions.

Inmobi is a leading global mobile ad network that empowers advertisers to effectively engage their target audience through innovative and personalized ad experiences. With its advanced targeting options, wide range of ad formats, and real-time reporting and analytics, Inmobi is the go-to platform for expanding your mobile advertising reach.

Mobfox: Mobile Ad Exchange Platform

Mobfox is a mobile ad exchange platform that connects advertisers and publishers, providing a transparent and efficient marketplace for mobile advertising. With its extensive network of publishers, Mobfox offers advertisers access to a diverse range of mobile inventory and audiences. The platform supports multiple ad formats, including native, display, and video ads, allowing advertisers to tailor their campaigns to their target audience.

Mobfox’s real-time bidding (RTB) technology ensures that advertisers can bid in real-time for ad placements, maximizing their chances of reaching their desired audience. With its robust reporting and analytics features, Mobfox enables advertisers to monitor and optimize their campaigns effectively.

Apple Search Ads: Mobile Advertising On iOS Devices

Apple Search Ads is a mobile advertising platform that enables advertisers to promote their apps within the Apple App Store. With its advanced targeting options, advertisers can reach a relevant audience based on factors such as user demographics and search intent.

Apple Search Ads offers two distinct ad formats: the Search Ad and the Search Ad Advanced. The Search Ad is displayed at the top of relevant search results, increasing visibility and app discovery.

The Search Ad Advanced allows advertisers to create custom ad experiences, including video ads and interactive content. By leveraging Apple’s vast user base and seamless integration with the App Store, Apple Search Ads is a powerful tool for advertisers looking to drive app downloads and boost visibility on iOS devices.

Perform (CB): Comprehensive Mobile Ad Network

Perform, formerly known as Clicksor CB, is a comprehensive mobile ad network that provides performance-based advertising solutions for advertisers and publishers.

The network offers a wide range of ad formats, including display ads, native ads, pop-under ads, and interstitial ads.

Perform’s advanced targeting options allow advertisers to reach specific audiences and optimize their campaigns for maximum performance.

The network also provides publishers with various monetization options, helping them generate revenue from their mobile inventory.

With its reliable tracking and reporting system, Perform ensures that advertisers and publishers can monitor their campaigns in real-time and make data-driven decisions to improve their mobile advertising strategies.

  • Perform is a comprehensive mobile ad network
  • Offers a range of ad formats, including display, native, pop-under, and interstitial ads
  • Advanced targeting options for maximum performance
  • Various monetization options for publishers
  • Reliable tracking and reporting system
  • Real-time monitoring for data-driven decision making.

Moburst: Innovative Mobile Advertising Solutions

Moburst is a mobile ad network that specializes in providing innovative and creative advertising solutions for brands and app developers.

The network offers a range of ad formats, including video ads, interactive ads, and augmented reality (AR) ads, allowing advertisers to engage their target audience in unique ways.

Moburst’s data-driven approach enables advertisers to optimize their campaigns based on user behavior and preferences, ensuring maximum user engagement and conversion rates.

The network also offers app store optimization (ASO) services, helping app developers increase their app’s visibility and organic downloads.

With its focus on creativity and performance, Moburst is a go-to network for advertisers looking to stand out in the competitive mobile advertising landscape.

  • Specializes in providing innovative and creative advertising solutions
  • Offers a range of ad formats, including video ads, interactive ads, and augmented reality (AR) ads
  • Data-driven approach for campaign optimization based on user behavior and preferences
  • Provides app store optimization (ASO) services to increase app visibility and organic downloads
  • Focuses on creativity and performance

FAQ

What is an example of a mobile ad network?

One example of a mobile ad network is Facebook Audience Network. This network allows app publishers to monetize their mobile apps by displaying targeted ads to their users. With Facebook’s advanced targeting capabilities and extensive user base, app publishers can maximize their ad revenue while providing relevant and engaging content to their audience.

Another example of a mobile ad network is Unity Ads. As a popular game development platform, Unity offers an ad network that allows app publishers to seamlessly integrate rewarded video and interstitial ads into their games. This not only helps app publishers generate revenue but also enhances the user experience by offering in-app rewards and a non-intrusive ad-viewing experience. Unity Ads’ integration with the Unity platform makes it a convenient option for game developers looking to monetize their mobile games.

How many ad networks are there?

There is a wide range of ad networks available in the mobile advertising industry, offering various business models to cater to different needs. The market is teeming with options, and numerous ad networks exist. Each one offers distinct features and advantages, giving advertisers the flexibility to choose from a diverse range of business models such as CPM, CPC, CPI, CPA, and CPV. With the different offerings available, advertisers have the opportunity to find the perfect fit for their specific campaign objectives and audience targeting strategies.

What are the 3 different types of ad networks?

There are three distinct types of ad networks: horizontal, premium, and vertical. Horizontal ad networks focus on a wide range of industries and target various audiences, allowing advertisers to reach a broad audience with their ads. Premium ad networks, on the other hand, offer high-quality and exclusive publisher inventory, often partnering with premium publishers to ensure ad visibility in premium placements. Lastly, vertical ad networks specialize in specific industries or niches, focusing on a particular target audience to provide precise ad targeting and maximize campaign effectiveness.

What is the best ad network for apps?

When it comes to finding the best ad network for apps, it ultimately depends on various factors such as the specific goals, target audience, and app niche. With options like AdMob, Facebook, InMobi, Media.net, and Smaato, each network offers its unique advantages and features that can cater to different needs. To determine the ideal ad network, we advise publishers to conduct thorough testing among these networks to identify the one that delivers the best performance and aligns with their specific requirements. For more detailed insights on each network, you can explore our informative blog post.