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The Ultimate Guide to Google AdWords Advertising Package

the ultimate guide to google adwords advertising package 291103 1

Attention business owners!

Are you tired of spending loads of money on advertising that yields no results?

Look no further.

Google Ads has come to the rescue with their affordable advertising packages designed to boost your business to new heights.

Whether you’re a small startup or an established corporation, find out how the Google AdWords advertising package can revolutionize your marketing strategy.

google adwords advertising package

The Google AdWords advertising package offers three options: Starter, Intermediate, and Advanced.

Each package has monthly prices of $350, $550, and $800 respectively.

The budget ranges for these packages are $300 to $1,000 (Starter), $500 to $2,000 (Intermediate), and $800 to $3,000 (Advanced).

The package includes PPC setup with 2 campaigns for Starter, 6 campaigns for Intermediate, and 12 campaigns for Advanced.

Other features include CPC optimization, display campaigns, landing page creation, account management services, and report consultations.

The packages are suitable for businesses of all sizes, providing an affordable option for online advertising.

Key Points:

  • Google AdWords advertising package has three options: Starter, Intermediate, and Advanced
  • Monthly prices for each package are $350, $550, and $800 respectively
  • Budget ranges for these packages vary from $300 to $1,000, $500 to $2,000, and $800 to $3,000 respectively
  • Each package includes PPC setup with different numbers of campaigns: 2 campaigns for Starter, 6 campaigns for Intermediate, and 12 campaigns for Advanced
  • Other features included in the package are CPC optimization, display campaigns, landing page creation, account management services, and report consultations
  • The packages are suitable for businesses of all sizes, providing an affordable option for online advertising.

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💡 Did You Know?

1. Google AdWords, now known as Google Ads, was initially launched under the name “Googler” in the year 2000. It was later renamed to AdWords to reflect its focus on advertising.

2. The first ever Google AdWords advertisement had a simple message: “Have your ad appear on Google! Go to www.google.com/ads.” This ad was placed by Google on its own search engine.

3. In 2010, Google ran a unique auction for the keyword “adword” on its AdWords platform. The starting bid was set at $15, while the winning bid amounted to a staggering $8 million. The keyword was “purchased” by a company called Adventures in Media.

4. The Google AdWords advertising package allows businesses to target specific regions and languages for their advertisements. However, the most popular languages used for AdWords campaigns worldwide are English, Spanish, and Chinese.

5. Google’s AdWords advertising platform has a hidden and playful Easter egg. If you enter the search query “do a barrel roll” in the search bar, the search results page will rotate and spin around, a nod to the popular video game Star Fox. This hidden feature was originally introduced as an experiment to showcase the capabilities of HTML5.

Google Ads (formerly Google AdWords) is an online advertising program created by Google. It allows businesses to promote their ads on search engine results pages (SERPs) and websites within the Google Display Network. The program operates on a cost-per-click (CPC) model, where advertisers only pay for clicks on their ads.

The Google Ads packages are designed for businesses interested in Search Engine Marketing (SEM) or Pay-Per-Click (PPC) advertising. These packages offer comprehensive solutions to improve online visibility, drive website traffic, and target specific keywords and locations. Since 2007, Google Ads has been providing its services through certified Google Partners, guaranteeing reliable and high-quality services for businesses of all sizes.

Package Options: Starter, Intermediate, and Advanced

The Google Ads packages are specifically designed to cater to the diverse needs and budgets of businesses. There are three package options available: Starter, Intermediate, and Advanced. Each of these packages offers different levels of features and benefits suited for different requirements.

Starter Package:

The Starter package is ideal for businesses that are new to online advertising or have a limited online presence. This package offers a budget range of $300 to $1,000 per month and includes two PPC campaigns for maximum exposure. Additionally, it includes CPC optimization, display campaigns, and landing page creation to ensure the highest conversion rates possible. Account management services are provided by a dedicated team for efficient campaign management.

Intermediate Package:

The Intermediate package is designed to meet the needs of businesses aiming to enhance their online presence and boost website traffic. With a monthly budget ranging from $500 to $2,000, this package encompasses six PPC campaigns to significantly improve visibility and extend reach. Moreover, it includes CPC optimization, display campaigns, and landing page creation to effectively maximize conversions. To ensure exceptional campaign management, the package further offers three account management services, guaranteeing personalized attention and effective strategies.

Advanced Package:

The Advanced package is specifically designed for businesses that have a strong online presence and require extensive advertising. With a budget ranging from $800 to $3,000 per month, this package offers twelve PPC campaigns to ensure maximum exposure and lead generation. Additionally, it includes CPC optimization, display campaigns, and landing page creation. Comprehensive account management services are provided by a dedicated team of experts, guaranteeing the highest level of campaign performance. By choosing the Advanced package, businesses can effectively optimize their online marketing strategies.

Monthly Prices: $350, $550, and $800

The Google Ads packages are designed to be affordable, with monthly prices that can suit the needs and budgets of businesses of all sizes. Here is a breakdown of the different packages:

  • Starter package ($350 per month): This package offers a cost-effective solution for businesses that are just starting their online advertising journey. It provides the essential features needed to establish an online presence and reach potential customers.

  • Intermediate package ($550 per month): If your business is looking to expand its online presence, the Intermediate package is a great option. It offers increased features and benefits compared to the Starter package, allowing you to target a wider audience and optimize your advertising campaigns.

  • Advanced package ($800 per month): For businesses with extensive advertising needs, the Advanced package provides premium features and comprehensive solutions. It empowers you to effectively manage and scale your online advertising efforts, maximizing your reach and potential conversions.

Overall, the Google Ads packages are designed to offer businesses the flexibility they need to achieve their advertising goals. Whether you are just starting out or looking to take your online presence to the next level, these packages can provide the right solution for you.

  • The Starter package: $350 per month
  • The Intermediate package: $550 per month
  • The Advanced package: $800 per month

Get started today and unlock the potential of Google Ads for your business.

Budget Ranges: Starter – $300 to $1,000, Intermediate – $500 to $2,000, Advanced – $800 to $3,000

Each Google Ads package offers a range of budget options, giving businesses the flexibility to choose the plan that aligns with their financial capabilities and advertising goals.

  • The Starter package provides a budget range of $300 to $1,000 per month. This option caters to businesses with varying advertising needs and offers a good starting point.

  • The Intermediate package offers a budget range of $500 to $2,000 per month. With this package, businesses can invest more in their online advertising campaigns and reach a wider audience.

  • The Advanced package is designed for businesses seeking the highest level of exposure and lead generation capabilities. It comes with a budget range of $800 to $3,000 per month, allowing businesses to maximize their advertising potential.

PPC Setup: 2 Campaigns (Starter), 6 Campaigns (Intermediate), 12 Campaigns (Advanced)

The Google Ads packages offer businesses a range of PPC campaigns designed to effectively reach their target audience:

  • Starter package: It includes the setup of two campaigns, allowing businesses to establish a strong online presence and engage with potential customers.

  • Intermediate package: This package offers the setup of six campaigns, giving businesses the opportunity to expand their reach and target multiple demographics.

  • Advanced package: With the setup of twelve campaigns, the Advanced package provides businesses with maximum exposure and lead generation capabilities across various platforms.

These Google Ads packages are designed to help businesses achieve their advertising goals and effectively connect with their target audience.

Includes CPC Optimization, Display Campaigns, and Landing Page Creation

All Google Ads packages include essential features to ensure the success of online advertising campaigns. One of these features is CPC optimization, which helps businesses maximize their return on investment by effectively managing their cost-per-click bids. Display campaigns are also included in the packages, allowing businesses to showcase their ads on various websites within the Google Display Network. Moreover, landing page creation services are provided to optimize conversion rates and enhance the overall user experience.

Account Management Services: Starter – 1, Intermediate – 3, Advanced – 5

To ensure smooth and efficient campaign management, the Google Ads packages offer the following levels of account management services:

  • Starter package: Includes one dedicated account manager who will oversee the campaign’s progress.
  • Intermediate package: Provides three dedicated account managers, allowing for increased attention and personalized campaign management.
  • Advanced package: Offers five dedicated account managers, ensuring the highest level of service and expertise in campaign management.

With these different package options, businesses can choose the level of account management that best suits their needs and budget.

“The Google Ads packages provide varying levels of account management services to ensure smooth and efficient campaign management.”

Report Consultations: Starter – 1 Hour, Intermediate and Advanced – 2 Hours

To measure the effectiveness of Google Ads campaigns and make informed decisions, report consultations are crucial. The Starter package includes a one-hour consultation session with a Google Ads expert to review campaign performance and discuss strategies for improvement.

Both the Intermediate and Advanced packages provide two hours of report consultations, allowing for a more in-depth analysis of campaign performance and comprehensive discussions on optimization strategies.

–One-hour consultation session with a Google Ads expert included in the Starter package
–Two hours of report consultations included in the Intermediate and Advanced packages
–In-depth analysis of campaign performance
-Comprehensive discussions on optimization strategies

“To measure the effectiveness of Google Ads campaigns and make informed decisions, report consultations are crucial.”

Additional Fees For Extra Consultations, Annual Consultations Included

The Google Ads packages offer a certain number of report consultations. However, businesses may need to have additional consultations to address specific needs or discuss advanced strategies. In such cases, there might be additional fees involved. On the bright side, the packages also include annual consultations, allowing businesses to regularly review their campaigns and strategies at no extra cost.

  • Businesses can request extra consultations for specific needs or advanced strategies
  • Additional fees may apply for these additional consultations
  • Google Ads packages include annual consultations for campaign and strategy review

Meeting Locations: Montreal, Quebec, Canada Within 100km Radius

The Google Ads service provider offers meeting locations at two options: either at their company’s office or at the client’s office. However, it is important to note that these meeting locations must be within a 100km radius of their head office in Montreal, Quebec, Canada.

This level of flexibility is highly beneficial for businesses as it allows them to have face-to-face discussions with the Google Ads team. Such direct interaction fosters effective communication and collaboration, ultimately leading to the best results for their online advertising campaigns.

To summarize the key points:

  • Google Ads offers meeting locations at their office or the client’s office.
  • The meeting location must be within a 100km radius of their head office in Montreal, Quebec, Canada.

“The flexibility in meeting locations provided by Google Ads enables businesses to have efficient and collaborative discussions with the Google Ads team, leading to optimal results for their online advertising campaigns.”

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FAQ

1. What are the key features included in the Google AdWords advertising package?

Google AdWords is an online advertising platform that offers several key features to help businesses reach their target audience effectively. Firstly, it allows businesses to create highly targeted ads based on keywords and demographic data. This ensures that the ads are displayed to the right audience at the right time, increasing the chances of conversions.

Secondly, AdWords provides users with extensive analytics and reporting tools. This enables businesses to track the performance of their ads, monitor their return on investment, and make data-driven decisions to optimize their campaigns. AdWords also offers a flexible budgeting system, allowing businesses to set their own daily or monthly budgets and adjust them as necessary. Overall, the key features of Google AdWords provide businesses with a comprehensive advertising package to promote their products or services to a wider audience effectively.

2. How does Google AdWords advertising package differ from other online advertising packages?

Google AdWords advertising package differs from other online advertising packages in several ways. Firstly, it provides advertisers with the ability to specifically target their ads based on keywords and demographics, ensuring that their ads are seen by a relevant audience. Other online advertising packages may not offer the same level of targeting options or the same reach as Google AdWords. Additionally, Google AdWords uses a pay-per-click model, where advertisers only pay when someone clicks on their ad, ensuring that they are only paying for actual engagement with their ad rather than just impressions. This can make it a more cost-effective choice for advertisers compared to other online advertising packages that may charge a fixed fee regardless of engagement. Overall, Google AdWords offers a more targeted and cost-effective advertising solution compared to other online advertising packages.

3. Can you provide examples of successful businesses that have used the Google AdWords advertising package to grow their online presence?

Yes, there are numerous examples of successful businesses that have utilized Google AdWords to enhance their online visibility and grow their presence. For instance, The Dollar Shave Club, a subscription-based razor company, used Google AdWords to reach a wide audience and generate significant customer acquisition. By strategically targeting relevant keywords, they were able to drive traffic to their website, resulting in a rapid increase in sales and overall success.

Another notable success story is Airbnb, an online marketplace for lodging and accommodations. They used Google AdWords to effectively target users searching for vacation rentals in specific locations. With targeted advertisements and optimized landing pages, Airbnb was able to attract new customers and expand its reach globally, establishing itself as a prominent player in the travel industry. These examples demonstrate the potential of Google AdWords as a powerful tool for businesses to increase their online presence and drive growth.

4. Are there any specific industries or types of businesses that would benefit the most from using the Google AdWords advertising package?

The Google AdWords advertising package is beneficial for a wide range of industries and business types. However, certain industries typically benefit more from using AdWords to reach their target audience.

Online retail and e-commerce businesses can greatly benefit from AdWords, as it allows them to target specific keywords and display their products to customers actively searching for similar items. Additionally, any service-based business, such as restaurants, salons, or professional services, can benefit from AdWords by targeting customers in their local area who are actively searching for those services. By using AdWords, these businesses can increase their visibility and reach a larger audience, ultimately driving more customer inquiries and sales.