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Exoclick Pricing: Uncovering the Key Factors of Effective Advertising

exoclick pricing uncovering the key factors of effective advertising 283460

Looking to maximize your advertising impact without breaking the bank?

Enter Exoclick, a leading ad network that offers a range of pricing options to suit every budget.

From a mere 0.001 CPM/CPC to 0.5 CPM/CPC, Exoclick’s flexible pricing tiers guarantee you’ll find the perfect fit for your ad campaign.

Get ready to unlock the power of effective advertising without compromising on your financial goals.

exoclick pricing

Exoclick offers a range of pricing options for different ad formats.

For video formats like in-stream and slider, the pricing varies based on tiers.

Tier 1 has a cost of 0.1 CPM (Cost Per Thousand Impressions) and 0.01 CPC (Cost Per Click), Tier 2 is priced at 0.05 CPM and 0.01 CPC, and Tier 3 has a cost of 0.01 CPM and 0.01 CPC.

For native banners and instant messages, the pricing is set at 0.01 CPM and 0.01 CPC for Tier 1, 0.005 CPM and 0.005 CPC for Tier 2, and 0.001 CPM and 0.001 CPC for Tier 3.

For popunders, the CPM pricing is set at 0.5 for Tier 1, 0.3 for Tier 2, and 0.1 for Tier 3.

Lastly, page interstitial ads have a pricing structure of 0.5 CPM and 0.05 CPC for Tier 1, 0.3 CPM and 0.03 CPC for Tier 2, and 0.1 CPM and 0.01 CPC for Tier 3.

Key Points:

  • Exoclick offers various pricing options for different ad formats.
  • Video formats like in-stream and slider have tiered pricing based on CPM and CPC.
  • Native banners and instant messages have tiered pricing set at:
  • Tier 1: 0.01 CPM and 0.01 CPC
  • Tier 2: 0.005 CPM and 0.005 CPC
  • Tier 3: 0.001 CPM and 0.001 CPC
  • Popunders have CPM pricing of:
  • Tier 1: 0.5
  • Tier 2: 0.3
  • Tier 3: 0.1
  • Page interstitial ads have tiered pricing of:
  • Tier 1: 0.5 CPM and 0.05 CPC
  • Tier 2: 0.3 CPM and 0.03 CPC
  • Tier 3: 0.1 CPM and 0.01 CPC
  • Pricing for different ad formats and tiers vary.

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? Did You Know?

1. ExoClick, an online advertising network, offers dynamic pricing models that allow advertisers to bid on a variety of different ad formats to best meet their campaign objectives.
2. ExoClick employs a unique pricing algorithm that takes into account factors such as a website’s traffic quality and user behavior, ensuring that advertisers pay the optimal price for their ad space.
3. The pricing on ExoClick is determined through a real-time bidding system, where advertisers compete with each other for the available ad inventory, resulting in fair market prices.
4. ExoClick’s pricing options include cost-per-click (CPC), cost-per-thousand-impressions (CPM), and cost-per-action (CPA), providing advertisers with flexibility to choose the most suitable pricing model for their specific needs.
5. ExoClick has a dedicated team of pricing specialists who constantly analyze market trends, user behavior, and campaign performance data to keep their pricing models up-to-date and ensure maximum efficiency for advertisers.

Video Formats (In-Stream and Slider)

Effective advertising is crucial for businesses looking to increase their brand exposure and drive conversions. Exoclick offers a range of video formats, including in-stream and slider ads, to help businesses reach their target audience effectively. The pricing structure for these video formats varies based on different tiers.

In the Tier 1 category, the pricing for video formats is set at 0.1 CPM (cost per thousand impressions) or 0.01 CPC (cost per click). This competitive pricing makes Tier 1 an attractive option for businesses seeking to maximize their brand visibility. With a higher CPM, businesses can ensure that their ads are seen by the relevant audience, while the low CPC guarantees affordability for every click received.

Moving to Tier 2, the pricing decreases to 0.05 CPM or 0.01 CPC. This tier is a more cost-effective option, allowing businesses with tighter budgets to still benefit from the power of video advertising. With a lower CPM, businesses can reach a larger audience without compromising their budget, while the consistent CPC ensures that every click is still affordable.

Lastly, in Tier 3, the pricing drops even further to 0.01 CPM or 0.01 CPC. This tier offers the most affordable pricing structure, making it an excellent option for businesses just starting or those looking to experiment with video advertising. Although the CPM is significantly lower, the CPC remains the same, ensuring that businesses can still achieve their advertising goals while minimizing costs.

Native – Banners – Instant Message

Exoclick offers a range of advertising options including video, native, banner, and instant message ads. These formats seamlessly integrate brand messages into the user’s browsing experience. The pricing for native, banners, and instant message ads is divided into three tiers.

Tier 1:

  • CPM: 0.01
  • CPC: 0.01

In Tier 1, businesses can effectively reach their target audience through various ad formats at an affordable price. The low CPM and CPC rates enable businesses to increase brand exposure without straining their advertising budget.

Tier 2:

  • CPM: 0.005
  • CPC: 0.005

Moving to Tier 2, the pricing decreases, offering businesses a more cost-effective option. This allows them to maximize their reach while minimizing advertising costs. With lower CPM and CPC rates, businesses can optimize their ad campaigns to generate higher click-through rates and conversions.

Tier 3:

  • CPM: 0.001
  • CPC: 0.001

In Tier 3, businesses can take advantage of highly affordable advertising solutions. Despite the significantly lower pricing, businesses can still effectively reach their target audience and achieve their desired advertising objectives.

  • Video formats
  • Native ads
  • Banner ads
  • Instant message ads

Popunders

Another advertising format offered by Exoclick is popunders. Popunders are a popular choice for businesses looking to capture users’ attention. Exoclick has categorized its popunder pricing into three tiers.

In Tier 1, the pricing for popunders is set at 0.5 CPM. This tier offers a higher pricing to ensure that businesses can effectively reach their target audience through impactful popunder ads. With a higher CPM, businesses can increase their brand exposure and engage with their audience more effectively.

Moving to Tier 2, the pricing decreases to 0.3 CPM. This tier provides a more cost-effective option for businesses that require a larger volume of popunder ads. With a lower CPM, businesses can maximize their reach while keeping their advertising costs under control.

In Tier 3, the pricing drops to 0.1 CPM. This tier offers the most affordable option for businesses looking to leverage popunder ads. Despite the lower pricing, businesses can still benefit from the impact and visibility that popunders provide, ensuring effective brand exposure.

Page Interstitial

Exoclick offers page interstitial ads, which are full-page ads displayed between website pages to capture users’ attention. The pricing for these ads is categorized into three tiers:

  • Tier 1: The pricing for page interstitial ads in Tier 1 is set at 0.5 CPM or 0.05 CPC. This tier provides businesses with a higher pricing option for effective engagement with their target audience. The higher CPM guarantees that the ads are seen by the relevant audience, while the CPC ensures affordability for every click received.

  • Tier 2: In Tier 2, the pricing decreases to 0.3 CPM or 0.03 CPC. This tier offers businesses a more cost-effective choice, allowing them to maximize the impact of their page interstitial ads while minimizing expenses. With lower CPM and CPC, businesses can achieve their advertising goals without straining their budget.

  • Tier 3: The pricing in Tier 3 drops to 0.1 CPM or 0.01 CPC, providing businesses with the most affordable option for page interstitial ads. Despite the lower pricing, businesses can still effectively engage with their target audience and ensure their brand messages are seen.

  • In summary:

  • Tier 1: 0.5 CPM or 0.05 CPC – higher pricing for effective engagement
  • Tier 2: 0.3 CPM or 0.03 CPC – cost-effective choice for impactful ads
  • Tier 3: 0.1 CPM or 0.01 CPC – most affordable option for reaching the target audience.

Pricing for Tier 1 Video Formats

Tier 1 video formats, including in-stream and slider ads, are priced at 0.1 CPM or 0.01 CPC. This pricing structure ensures that businesses can effectively reach their target audience through engaging video advertisements. With a higher CPM, businesses can maximize their brand exposure and increase the chances of users viewing their ads. The low CPC guarantees affordability for every click received, making it an attractive option for businesses with varying advertising budgets.

  • In-stream and slider ads are included in Tier 1 video formats.
  • Tier 1 video formats are priced at 0.1 CPM or 0.01 CPC.
  • Higher CPM maximizes brand exposure and increases ad visibility.
  • Low CPC guarantees affordability for each click received.

Pricing for Tier 2 Video Formats

For Tier 2 video formats, the pricing drops to 0.05 CPM or 0.01 CPC.

This tier offers a more cost-effective option for businesses that require video advertising on a tighter budget. With a lower CPM, businesses can still reach a large audience while minimizing their expenses. The consistent CPC ensures that businesses can achieve their advertising goals without breaking the bank.

  • Tier 2 video formats:
  • CPM: 0.05
  • CPC: 0.01

“This tier offers a more cost-effective option for businesses that require video advertising on a tighter budget. With a lower CPM, businesses can still reach a large audience while minimizing their expenses. The consistent CPC ensures that businesses can achieve their advertising goals without breaking the bank.”

Pricing for Tier 3 Video Formats

In Tier 3, the pricing for video formats decreases to 0.01 CPM or 0.01 CPC. This tier presents the most affordable pricing structure for businesses seeking to experiment with video advertising or those just starting. With such low costs, businesses can effectively reach their target audience without worrying about exceeding their advertising budget. The combination of a low CPM and CPC ensures that businesses can achieve their advertising objectives while remaining cost-efficient.

Pricing for Native – Banners – Instant Message, Tier 1

In Tier 1, the pricing for native, banners, and instant message ads is set at 0.01 CPM or 0.01 CPC. This pricing structure allows businesses to effectively engage with their target audience through seamless and impactful ad formats. By offering a low CPM and CPC, businesses can reach a wider audience while still remaining affordable. Tier 1 provides an excellent balance between visibility and cost-effectiveness.

Pricing for Native – Banners – Instant Message, Tier 2

For Tier 2 of native, banners, and instant message ads, the pricing decreases to 0.005 CPM or 0.005 CPC. This tier offers a more cost-effective option for businesses seeking to maximize their reach while minimizing expenses. The lower CPM and CPC allow businesses to expand their advertising efforts without compromising their budget. By optimizing their campaigns, businesses can achieve higher click-through rates and conversions.

  • Tier 2 pricing: 0.005 CPM or 0.005 CPC
  • Cost-effective option for businesses
  • Allows businesses to expand advertising efforts within budget
  • Optimization leads to higher click-through rates and conversions.

Pricing for Native – Banners – Instant Message, Tier 3

In Tier 3, businesses can benefit from highly affordable pricing options for native, banners, and instant message ads, with a rate of 0.001 CPM or 0.001 CPC. This tier is ideal for businesses seeking a cost-efficient advertising solution that allows them to effectively target their desired audience. Despite the significantly lower pricing, businesses can still achieve their advertising goals while working within a tight budget.

Exoclick offers a variety of advertising formats at different pricing tiers to cater to diverse business needs. The pricing structure ensures that businesses, regardless of their budget or advertising goals, can effectively reach their target audience and maximize brand exposure. By selecting the appropriate tier and format, businesses can leverage Exoclick’s pricing options to create impactful and cost-efficient advertising campaigns.

FAQ

What is the minimum deposit for Exoclick ads?

For Exoclick ads, the minimum deposit required is 200 EUR/USD. As the platform operates on a pre-payment basis, it ensures that all payment methods adhere to this minimum requirement. This allows advertisers to effectively manage and allocate their advertising budget while ensuring a fair and consistent payment system for Exoclick services.

Does Exoclick work?

Exoclick’s effectiveness as an advertising network depends on various factors. While it shows promise, it also has a few limitations to consider. Exoclick offers moderate CPM rates, which may affect the revenue potential for publishers. Additionally, the success of advertising campaigns on Exoclick relies on advertisers’ evaluation of a website’s suitability for their campaign. This selection process might restrict the number of campaigns available to certain websites, potentially impacting their profitability. Therefore, while Exoclick shows potential, it is important to weigh these drawbacks against its benefits when considering its effectiveness as an advertising network.

What is a good cost per click?

Determining a good cost per click depends on your desired return on investment. Ideally, a 20% cost-per-acquisition or a 5:1 ratio of revenue to ad cost would be considered acceptable for most businesses. By using the formulas provided above, you can calculate and establish the appropriate target cost-per-click for your advertising campaigns. Tailoring your cost per click to align with your target ROI is crucial for achieving successful results and maximizing your advertising budget.

Why is my CPM so high?

Your CPM may be high because of intense competition among advertisers targeting the same audiences as you on Facebook. When multiple advertisers bid for space on the page, your ad has to compete with others, leading to an increased CPM. The more competitors there are, the higher your CPM is likely to be, as the demand for limited ad space drives up prices.