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advertisement songs 2017: captivating, memorable melodies that sell

Discover the power of music in advertising with the catchy tunes of 2017.

From the timeless charm of Peggy Lee’s “Similau” to the soulful beats of Sia’s “Chandelier,” these advertisement songs will have you humming along in no time.

Get ready to be captivated by the melodic masterpieces that made a lasting impression on screens and in our heads.

Let’s dive into the world of commercial jingles that you won’t be able to resist!

In 2017, there were several notable advertisement songs that made an impact.

These include Peggy Lee’s “Similau” used in a Samsung ad, Marian Hill’s “Down” featured in an Apple commercial, and The Avalanches’ “Because I’m Me” used in a short film by The North Face.

Sia’s “Chandelier” was used in Christian Dior’s “Miss Dior” campaign, while Penny & The Quarters’ “You & Me” was featured in an Oreo Dippers ad.

Cher and Future collaborated on “Everyday People” for The Gap campaign, and The Knocks’ “Classic” was used in a Coca-Cola commercial.

Imagine Dragons’ “Believer” was featured in the Nintendo Switch campaign, and Mel Torme’s “Comin’ Home Baby” was used in a Nespresso advertisement.

Additionally, Rob Bass & DJ EZ Rock’s remake of “It Takes Two” was used in a Target commercial, as well as a version by Carly Rae Jepsen and Lil Yachty.

Key Points:

  • Notable advertisement songs in 2017:

    • Peggy Lee’s “Similau”
    • Marian Hill’s “Down”
    • The Avalanches’ “Because I’m Me”
  • Sia’s “Chandelier” in Christian Dior’s “Miss Dior” campaign

  • Penny & The Quarters’ “You & Me” in an Oreo Dippers ad

  • Cher and Future collaborated on “Everyday People” for The Gap campaign

  • The Knocks’ “Classic” in a Coca-Cola commercial

  • Imagine Dragons’ “Believer” in the Nintendo Switch campaign

  • Mel Torme’s “Comin’ Home Baby” in a Nespresso advertisement

  • Rob Bass & DJ EZ Rock’s remake of “It Takes Two” in a Target commercial

  • A version of “It Takes Two” by Carly Rae Jepsen and Lil Yachty

  • Multiple songs used in different advertisements in 2017


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💡 Did You Know?

1. In 2017, Microsoft featured a song called “Light It Up” by Major Lazer in their advertisement for the Surface Pro. The song was streamed over 1 billion times on Spotify, making it one of the most popular advertisement songs of that year.

2. The iconic song “Can’t Stop the Feeling!” by Justin Timberlake, which featured in the 2016 animated film “Trolls,” was so successful that it spilled over into 2017 as it continued to be used in various advertisements throughout the year.

3. An advertisement for the 2017 Audi Q5 featured an upbeat and catchy song called “Northern Lights” by indie artist Death Cab for Cutie. The exposure from the commercial helped introduce the band to a wider audience.

4. In a unique twist, IKEA’s 2017 advertisement campaign for their bedroom furniture featured a song called “Sweet Child o’ Mine” by Guns N’ Roses, reimagined as a lullaby. The unexpected choice of song garnered attention and received both praise and criticism.

5. The song “On Top of the World” by Imagine Dragons, released in 2013, saw a resurgence in popularity in 2017 when it was utilized in a commercial for the Samsung Galaxy S8. This sparked a spike in streams and downloads for the song, reminding people of its uplifting message.


Peggy Lee – “Similau”

In 2017, one of the standout advertisement songs was Peggy Lee’s “Similau.” This catchy tune was used in a Samsung commercial, creating a memorable association between the brand and the music. The song’s infectious rhythm and Lee’s smooth vocals perfectly complemented the vibrant visuals of the ad, grabbing the attention of viewers and leaving a lasting impression. “Similau” became synonymous with the Samsung campaign, reinforcing the brand’s message and enhancing its overall appeal.

Peggy Lee’s “Similau” not only added a layer of excitement to the Samsung advertisement but also showcased the timeless quality of her music. With its tropical flair and captivating melody, the song proved to be a perfect fit for the commercial’s theme. Its inclusion was a testament to the power of well-curated advertisement songs, capable of capturing the essence of a brand and resonating with audiences on a deep, emotional level.

  • The song “Similau” by Peggy Lee was a standout advertisement song in 2017.
  • Its inclusion in a Samsung commercial created a memorable association between the brand and the music.
  • The song’s infectious rhythm and Lee’s smooth vocals perfectly complemented the vibrant visuals of the ad.
  • “Similau” became synonymous with the Samsung campaign, reinforcing the brand’s message and enhancing its overall appeal.
  • It showcased the timeless quality of Peggy Lee’s music, with its tropical flair and captivating melody.
  • The song demonstrated the power of well-curated advertisement songs in capturing the essence of a brand and resonating with audiences on a deep, emotional level.

“Similau” became synonymous with the Samsung campaign, reinforcing the brand’s message and enhancing its overall appeal.

Marian Hill – “Down”

An Apple commercial in 2017 made waves in the advertising world with the use of Marian Hill’s “Down.” This electro-pop song perfectly embodied the sleek and innovative nature of Apple products. The combination of the captivating beat and Haley Kiersten’s sultry vocals created an irresistible anthem for the brand.

“Down” not only achieved success within the Apple commercial, but also climbed the charts as an instant hit. The inclusion of the song in the advertisement propelled Marian Hill into the spotlight, providing new opportunities and solidifying their position as an exciting emerging talent. This collaboration between “Down” and the Apple commercial showcased the power of synergy between an artist’s music and a brand’s image.

  • The Apple commercial featuring Marian Hill’s “Down” was released in 2017.
  • “Down” captured the sleek and innovative nature of Apple products.
  • The song’s pulsating rhythm and infectious chorus contributed to its success.
  • The inclusion of “Down” in the advertisement propelled Marian Hill’s career.
  • The collaboration demonstrated the power of synergy between music and branding.

“The marriage of ‘Down’ and the Apple commercial was a match made in advertising heaven.”

The Avalanches – “Because I’m Me”

In 2017, The Avalanches’ “Because I’m Me” added a touch of whimsy to The North Face’s short film advertisement. This uplifting track’s lively and energetic vibe perfectly complemented the adventurous and outdoor spirit of the brand. The infectious melody and the fusion of different musical styles created a sense of wanderlust and exploration, urging viewers to embark on their own outdoor adventures.

By pairing “Because I’m Me” with The North Face’s short film, the advertisement transcended the typical sales pitch and took on a narrative approach. The song acted as the heartbeat of the story, further emphasizing the emotional connection between viewers and the brand. The Avalanches’ “Because I’m Me” captured the essence of The North Face and brought it to life, beckoning audiences to join in on the exhilarating journey.

  • The Avalanches’ “Because I’m Me” added a touch of whimsy to The North Face’s short film advertisement.
  • The track’s lively and energetic vibe perfectly complemented the adventurous and outdoor spirit of the brand.
  • The infectious melody and fusion of different musical styles created a sense of wanderlust and exploration.
  • The advertisement transcended the typical sales pitch and took on a narrative approach.
  • The song acted as the heartbeat of the story, emphasizing the emotional connection between viewers and the brand.

Sia – “Chandelier”

Sia’s powerful and emotive “Chandelier” found its way into the 2017 Christian Dior “Miss Dior” campaign. The song’s haunting vocals and compelling lyrics perfectly mirrored the elegance and sophistication of the brand. “Chandelier” served as the ideal soundtrack to the ad, creating a sense of melancholy and allure that captivated audiences.

Sia’s “Chandelier” not only provided a fitting aesthetic for the Christian Dior campaign, but it also resonated with viewers on a deeper level. The song’s themes of transformation and seeking liberation aligned with the brand’s message and elevated the overall impact of the advertisement. By utilizing Sia’s evocative song, Christian Dior created an advertisement that left a lasting impression and established a strong emotional connection with its audience.

Penny & The Quarters – “You & Me”

When it comes to heartwarming advertisement songs from 2017, Penny & The Quarters’ “You & Me” takes center stage. The soulful and melodious track was used in an Oreo Dippers ad, effortlessly conveying the joy and togetherness associated with the brand. “You & Me” exuded a timeless quality, with its classic sound resonating with young and old alike.

The incorporation of Penny & The Quarters’ “You & Me” lent authenticity to the Oreo Dippers commercial, evoking a sense of nostalgia and familiarity that connected with viewers. The song’s nostalgic vibe and the ad’s focus on simple pleasures and shared moments created a sense of warmth and happiness, making it impossible to resist the allure of the product. Penny & The Quarters’ soulful track beautifully captured the spirit of Oreo Dippers, making it a memorable advertisement song that tugged at the heartstrings.

  • The soulful and melodious track “You & Me” by Penny & The Quarters connected with viewers.
  • The song evoked a sense of nostalgia and familiarity.
  • The ad focused on simple pleasures and shared moments.
  • The Oreo Dippers commercial conveyed joy and togetherness.
  • The classic sound of the song appealed to both young and old.

“You & Me” by Penny & The Quarters beautifully captured the spirit of Oreo Dippers and tugged at the heartstrings of viewers.

Cher And Future – “Everyday People”

In 2017, The Gap campaign came to life with the help of Cher and Future’s Everyday People. This dynamic duo delivered an energetic and reimagined rendition of the classic song, capturing the essence of diversity and unity that The Gap sought to convey. The infectious beat and the artists’ undeniable chemistry created a vibrant and uplifting atmosphere, making the advertisement a true celebration of individuality.

Cher and Future’s Everyday People perfectly encapsulated The Gap’s message of inclusion, resonating with viewers who saw themselves reflected in the diverse cast of the ad. The song’s reinterpretation breathed new life into a beloved classic and added a modern twist that appealed to a wide audience. With its captivating melody and empowering lyrics, Everyday People became a beacon of positivity and acceptance within The Gap campaign.

The Knocks – “Classic”

When it comes to catchy advertisement songs from 2017, The Knocks’ “Classic” was a standout choice for Coca-Cola. This infectious track’s upbeat tempo and catchy lyrics perfectly aligned with the brand’s refreshing and timeless image. “Classic” effortlessly captured the essence of Coca-Cola’s iconic nature, amplifying its overall appeal.

The use of The Knocks’ “Classic” in the Coca-Cola commercial evoked a sense of nostalgia, drawing upon the brand’s rich heritage while remaining relevant and impactful. The song’s irresistible rhythm and the vibrant visuals of the ad combined to create a captivating experience that left viewers thirsting for more. The power of music and its ability to enhance brand messaging was on full display with The Knocks’ “Classic” and Coca-Cola’s campaign.

Imagine Dragons – “Believer”

The Nintendo Switch campaign in 2017 reached new heights with Imagine Dragons’ “Believer”. This anthemic rock song perfectly matched the energetic and adventurous spirit of the gaming console. The powerful lyrics and driving beat of “Believer” seamlessly merged with the action-packed visuals of the Nintendo Switch commercials, captivating viewers and igniting their excitement.

Imagine Dragons’ “Believer” not only captured the essence of the Nintendo Switch but also reflected the determination and passion of its users. The song’s empowering lyrics and uplifting melody inspired a sense of resilience and boldness, creating a strong connection between the audience and the brand. By incorporating “Believer” into their campaign, Nintendo effectively conveyed the exhilarating experience that awaited gamers.

Mel Torme – “Comin’ Home Baby”

One of the memorable advertisement songs from 2017 was Mel Torme’s “Comin’ Home Baby,” featured in a Nespresso advertisement. The smooth and jazzy track perfectly complemented the sophisticated and refined image of the brand. With its velvety vocals and irresistible swing, “Comin’ Home Baby” transported viewers into a world of elegance and indulgence.

The inclusion of Mel Torme’s “Comin’ Home Baby” in the Nespresso advertisement added a touch of class to the brand’s messaging. The song’s timeless appeal and Torme’s exquisite performance set the stage for a luxurious and enjoyable coffee experience. By choosing such a captivating melody, Nespresso created an advertisement that elevated the pleasure of coffee drinking to new heights.

Rob Bass & DJ EZ Rock – “It Takes Two”

The 2017 Target commercials prominently featured a remake of the iconic song “It Takes Two” by Rob Bass & DJ EZ Rock. This infectious and catchy tune perfectly captured the lively and playful essence of the brand. The upbeat and energetic rendition of “It Takes Two” became synonymous with Target’s campaign, leaving a lasting impression on viewers.

By incorporating Rob Bass & DJ EZ Rock’s “It Takes Two,” Target created a vibrant and enjoyable atmosphere that appealed to a diverse range of consumers. The familiar melody of the song, coupled with the commercial’s lively visuals, transformed the shopping experience into a joyous celebration. This encouraged individuals to embrace their unique style and find delight in the little moments of everyday life. With the powerful combination of the catchy tune and the irresistible call to action, Target effectively attracted customers to their brand.

Carly Rae Jepsen and Lil Yachty – “It Takes Two”

In addition to the Target campaign featuring Rob Bass & DJ EZ Rock’s “It Takes Two” remake, another Target commercial in 2017 paired Carly Rae Jepsen and Lil Yachty with the same iconic song. This reimagined version of “It Takes Two” brought a fresh and contemporary twist to the advertisement, capturing the attention of viewers and aligning the brand with current pop culture.

The combination of Carly Rae Jepsen and Lil Yachty’s unique styles and infectious energy breathed new life into “It Takes Two,” offering a modern take on a beloved classic. By collaborating on such a well-known song, Target demonstrated its ability to stay relevant and appeal to a diverse audience. The use of this catchy tune, alongside the charismatic performances of Jepsen and Lil Yachty, cemented Target’s position as a brand that understands and celebrates individuality.

The advertisement songs of 2017 played a crucial role in capturing the attention of audiences and enhancing the impact of various campaigns. Peggy Lee’s “Similau” for Samsung, Marian Hill’s “Down” for Apple, and The Avalanches’ “Because I’m Me” for The North Face all exemplified the power of music to convey an advertisement’s message effectively. Sia’s “Chandelier” perfectly aligned with the elegance of the Christian Dior “Miss Dior” campaign, while Penny & The Quarters’ “You & Me” added a soulful touch to the Oreo Dippers ad.

Cher and Future’s “Everyday People” for The Gap, The Knocks’ “Classic” for Coca-Cola, and Imagine Dragons’ “Believer” for Nintendo Switch showcased the ability of advertisement songs to create an emotional connection with viewers. Mel Torme’s “Comin’ Home Baby” added sophistication to Nespresso’s advertisement, while Rob Bass & DJ EZ Rock’s “It Takes Two,” and Carly Rae Jepsen and Lil Yachty’s versions for Target exemplified the power of catchy tunes to capture the essence of a brand.

Advertisement songs in 2017 demonstrated the art of marrying memorable melodies with captivating visuals to create lasting impressions. As these songs echoed in the minds of viewers, they forged an indelible link between the brands and their audiences, making them part of the cultural fabric of that year.

FAQ

How do I find out what song is used in an advert?

If you are curious about the song used in an advert, CommercialSong.co is your go-to resource. This website provides a comprehensive database where you can easily discover the song title, artist, and album for advertisements by tech giants such as Apple, Samsung, Google, and Microsoft. Whether it’s a TV commercial, event, presentation, or any other promotional material, CommercialSong.co has got you covered. Say goodbye to the days of wondering and start exploring the music behind your favorite tech company’s adverts.

What song has been used the most in adverts?

One song that has gained immense popularity through its use in numerous adverts is “Can’t Help Falling in Love” by Elvis Presley. With its timeless and romantic melody, this iconic track has resonated with audiences from various generations. Its frequent appearances in commercials have not only helped promote products but also created a lasting connection between the song and the emotional experiences associated with the brands.

Another song that has made its mark in the world of advertising is “I Want to Hold Your Hand” by The Beatles. This upbeat and infectious tune has been utilized in numerous adverts, capturing the attention of viewers and leaving a lasting impression. Its widespread recognition and association with joyful and engaging advertisements have made it one of the most frequently used songs in commercials, adding an element of nostalgia and familiarity to various brands.

What is the most famous advert ever?

One of the most famous adverts ever is Apple’s “1984” commercial, which aired during the Super Bowl and introduced the Macintosh computer. Directed by Ridley Scott, the advert depicted a dystopian future and showcased Apple as a revolutionary brand empowering individuals to challenge the status quo. By cleverly leveraging the iconic novel “1984” by George Orwell, the commercial became a cultural phenomenon, sparking discussions and cementing Apple’s image as an innovative and disruptive force in the technology industry. Its impact was so significant that it is still referenced and celebrated today, making it one of the most memorable adverts of all time.

Another incredibly famous advert is Nike’s “Just Do It” campaign, which has become an enduring slogan associated with the brand. Launched in 1988, the campaign aimed to inspire and motivate people to pursue their goals, no matter the obstacles. Nike achieved this by featuring various athletes, including Michael Jordan and Bo Jackson, who embodied perseverance, determination, and success. The “Just Do It” campaign not only revolutionized sports advertising but also became a cultural phenomenon, transcending the athletic world and resonating with people from all walks of life, solidifying Nike’s position as a powerful and influential brand.

What is commercial use song?

Commercial use songs are music tracks that have been specifically licensed for use in for-profit commercial projects. This means that individuals obtain the rights to utilize these songs in their commercial endeavors by licensing them from sources like PremiumBeat, under their Premium license. Once licensed, the individuals have the freedom to include these songs in their single commercial project indefinitely, allowing them to enhance their projects with a professional and engaging musical touch.