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[Home](https://froggyads.com/)/[Compare Ad Networks](https://froggyads.com/best-ad-networks/)/OnClickA minimum depositFunding and test planning

# OnClickA minimum deposit
what it unlocks and what a test really costs

The OnClickA minimum deposit is only the first budget decision. This guide verifies the current public funding information, separates deposit from learning budget, and shows how to protect a first test.

[Create My Free Account](https://premium.froggyads.com/#/signup)[See the answer](https://froggyads.com/onclicka-minimum-deposit/#answer)**Published funding**commonly $30 for several methods, with higher method-specific minimums in official guides**Test principle**Fund evidence, not hope**FroggyAds access**$50 public minimum

![OnClickA minimum deposit and test budget dashboard](https://froggyads.com/assets-redesign-2026/images/v40-competitor-expansion/onclicka-minimum-deposit-hero.svg)

### What does this page explain about OnClickA Minimum Deposit and Test Budget?

**Quick answer:** Check the current public OnClickA minimum deposit or budget guidance, then plan a controlled first test with funding and stop rules. Direct answer: A OnClickA minimum deposit is an account-funding threshold, not proof that the amount is sufficient for a statistically useful campaign. For this onclicka minimum deposit decision, keep the evidence dated and tied to the exact account role. For OnClickA, keep three numbers separate: the payment-method minimum, the campaign budget and the learning budget required to reach a decision. Reviewed July 16, 2026 for the OnClickA minimum deposit decision.

| Section | Distinct excerpt from this page |
|---|---|
| OnClickA funding threshold and the important qualification | During source-level reconciliation, connect the decision to the current top-up, payment-method and campaign-balance rules, while keeping account access, technical validation, learning spend and scale reserve as separate budget lines. |
| Compare the full first-test cost | Compare that total across OnClickA, FroggyAds and any other candidate. |
| Turn the minimum deposit into a bounded learning plan | The figures below are planning examples, not OnClickA rate promises. |

Reference for OnClickA Minimum Deposit and Test Budget: [OnClickA payment methods guide Official source](https://onclicka.com/blog/payment-methods-full-guide).

Editorial review for OnClickA Minimum Deposit and Test Budget: [FroggyAds Editorial Team](https://froggyads.com/editorial-policy/), 2026-08-02.

Current public answer

## OnClickA funding threshold and the important qualification

OnClickA's public funding information varies by source and date. Its 2023 payment guide lists $30 for several methods and $300 for wire transfer, a 2024 platform recap states $45 for card or Capitalist, and the current help center requires at least a $5 account balance to activate a campaign. Treat top-up, payment-method and campaign-balance rules as separate facts, then confirm the live account before funding. During source-level reconciliation, connect the decision to the current top-up, payment-method and campaign-balance rules, while keeping account access, technical validation, learning spend and scale reserve as separate budget lines.

### What the deposit means

A minimum deposit is the smallest amount the platform accepts for the relevant account or payment method. It can unlock campaign spending, but it does not say how many impressions, clicks or accepted conversions the campaign will produce. Before the final platform decision, connect the decision to the current top-up, payment-method and campaign-balance rules, while keeping account access, technical validation, learning spend and scale reserve as separate budget lines.

- Account funding threshold

- Payment-method condition

- Not a performance guarantee

### What the deposit does not mean

The minimum does not prove that the campaign can test several GEOs, devices and sources at once. It also does not include creative production, tracking, landing-page work or the cost of waiting for delayed conversions. During account verification, connect the decision to the current top-up, payment-method and campaign-balance rules, while keeping account access, technical validation, learning spend and scale reserve as separate budget lines.

Make What the deposit does not mean specific to OnClickA minimum deposit what it unlocks and what a test really costs by tying it to the exact workflow, audience or commercial constraint described on this page. Use Reviewed, July, Payment, methods, fees and currencies as the traceable inputs for this section, then state which missing item would be serious enough to stop or narrow the decision. Set a written pass condition and a rollback condition before acting, so the team can reverse the change without rewriting the history of the test. A controlled FroggyAds test can turn this section into measurable evidence: keep the conversion definition stable, preserve source identifiers and compare marginal performance before expanding.

Budget layers

## Deposit, campaign budget and evidence budget are different

Advertisers lose control when they treat these three numbers as interchangeable.

### 1. Account deposit

For the OnClickA minimum deposit what it unlocks and what a test really costs decision, use 1. Account deposit to separate a real operating requirement from a broad best-practice statement. Preserve the source, date and owner for payment, creates, spendable, balance, controlled and billing whenever they affect the decision, especially when the page compares options or sets a budget boundary. Do not scale the conclusion beyond the evidence window; repeat the check after the next meaningful change in volume, scope or audience.

### 2. Campaign budget

The practical role of 2. Campaign budget in OnClickA minimum deposit what it unlocks and what a test really costs is to expose the exact condition that can change the buyer's next action. Compare amount, specific, spend, during, full and flight under the same scope and review window; if one is unknown, keep that uncertainty explicit rather than filling the gap with an estimate. Do not scale the conclusion beyond the evidence window; repeat the check after the next meaningful change in volume, scope or audience. FroggyAds is useful here because the media-buying decision can stay separate from the broader strategy decision: launch a bounded campaign, inspect source performance and scale only verified value.

### 3. Evidence budget

For OnClickA minimum deposit what it unlocks and what a test really costs, connect this rule to the named audience, workflow, or comparison before acting. The maximum amount you are prepared to spend to answer a specific question, such as whether one format and GEO can meet the accepted CPA after conversion lag.

**Connect the guide to live testing**

## Connect OnClickA minimum deposit what it unlocks and what to a controlled audience test

Use the choices established in “Deposit, campaign budget and evidence budget are different” to define one audience, budget and source set in FroggyAds. Keep the surrounding offer and measurement rule stable so the test adds evidence to onclicka minimum deposit what it unlocks and what instead of mixing several changes at once.

[Create My Free Account](https://premium.froggyads.com/#/signup)

![Illustration of audience targeting controls for a onclicka minimum deposit what it unlocks and what test](https://froggyads.com/assets-redesign-2026/images/showcase-audience-targeting.svg)

Funding model

## How to calculate a responsible first OnClickA budget

Begin with the business outcome rather than the deposit button. Estimate the acceptable CPA or value per conversion, the expected conversion delay and the number of meaningful source groups. Then define the maximum loss allowed before the hypothesis is rejected. Before scaling the winning cell, connect the decision to the current top-up, payment-method and campaign-balance rules, while keeping account access, technical validation, learning spend and scale reserve as separate budget lines.

### Start from the stop rule

If the campaign can spend twice the acceptable CPA without an accepted conversion, decide in advance whether that triggers a pause, a landing-page review or a source exclusion. A stop rule prevents a small deposit from being consumed by an open-ended test and prevents a large balance from becoming permission to ignore weak evidence. During the postback audit, connect the decision to the current top-up, payment-method and campaign-balance rules, while keeping account access, technical validation, learning spend and scale reserve as separate budget lines.

### Keep the first campaign narrow

A minimum deposit spread across many countries, devices, formats and creatives can create hundreds of tiny segments. None receives enough spend to support a decision. Use one market, one format role, a small creative set and a conversion event that can be validated end to end. At the budget review, connect the decision to the current top-up, payment-method and campaign-balance rules, while keeping account access, technical validation, learning spend and scale reserve as separate budget lines.

### Reserve budget for conversion lag

Some outcomes arrive hours or days after the click. Do not spend the entire balance before the first cohort has matured. Hold back a review reserve so the team can wait for delayed events, reconcile duplicates and make a decision without immediately adding funds. Before the final platform decision, connect the decision to the current top-up, payment-method and campaign-balance rules, while keeping account access, technical validation, learning spend and scale reserve as separate budget lines.

### Account for payment friction

Check fees, settlement time, currency conversion, card verification and refund rules. A nominally low minimum deposit can be operationally expensive if the payment method adds fees or if unused funds are difficult to recover. During account verification, connect the decision to the current top-up, payment-method and campaign-balance rules, while keeping account access, technical validation, learning spend and scale reserve as separate budget lines.

### Compare the full first-test cost

The true first-test cost includes account funding, creatives, landing-page adaptation, tracking implementation, campaign management and the maximum acceptable media loss. Compare that total across OnClickA, FroggyAds and any other candidate.

![OnClickA funding and evidence budget matrix](https://froggyads.com/assets-redesign-2026/images/v40-competitor-expansion/onclicka-minimum-deposit-matrix.svg)

### Pre-deposit checklist

- Offer and destination allowed

- Required format available

- Tracking parameters confirmed

- Payment method and fee checked

- Refund terms reviewed

- Stop rule documented

Illustrative planning

## Turn the minimum deposit into a bounded learning plan

The figures below are planning examples, not OnClickA rate promises.

| Budget layer | Purpose | Example share | Control |
|---|---|---|---|
| Tracking validation | Confirm click and conversion transport | 5 to 10% | Pause if events do not reconcile |
| Exploration | Observe source and creative variation | 45 to 55% | Bound by source and daily caps |
| Confirmation | Retest promising segments | 25 to 35% | Use matched settings |
| Lag reserve | Wait for delayed accepted outcomes | 10 to 20% | Do not redeploy early |

**Choose the execution format**

## Choose a paid-media format that supports OnClickA minimum deposit what it unlocks and what

Use the criteria around “Turn the minimum deposit into a bounded learning plan” to decide whether push, native, display or pop fits the message and destination. Set format, targeting and spend as campaign controls in FroggyAds while the onclicka minimum deposit what it unlocks and what decision remains the standard for judging the result.

[Create My Free Account](https://premium.froggyads.com/#/signup)

![Illustration comparing advertising formats for onclicka minimum deposit what it unlocks and what execution](https://froggyads.com/assets-redesign-2026/images/showcase-ad-formats.svg)

Seven-step setup

## Fund OnClickA only after the campaign contract is ready

A payment should be the final onboarding step, not the first strategy step.

1**Confirm the official threshold**Open the current billing screen and verify method, currency, fees and account eligibility.2**Check campaign policy**Confirm the offer, creative and destination can be approved in the intended market.3**Define accepted conversion**Choose the downstream event that will decide whether the spend created business value.4**Test tracking**Validate click IDs, postbacks, deduplication and status updates before full delivery.5**Set caps**Apply account, campaign, daily and source-level limits where available.6**Release exploration budget**Launch one narrow campaign and preserve a reserve for delayed outcomes.7**Reconcile before refilling**Add funds only when the first cohort produces interpretable accepted-outcome evidence.

### When a lower-threshold alternative is useful

A lower entry threshold can be valuable when the buyer wants to validate a new format, payment workflow or tracking integration without committing a larger balance. FroggyAds publicly states a $50 minimum deposit and no monthly minimum, which can make it a practical comparison point. Before creative expansion, connect the decision to the current top-up, payment-method and campaign-balance rules, while keeping account access, technical validation, learning spend and scale reserve as separate budget lines.

The comparison should not end there. The winning platform must also provide relevant inventory, useful source controls and accepted outcomes at sustainable economics. Entry cost is one decision factor, not the final score. At the first optimization checkpoint, connect the decision to the current top-up, payment-method and campaign-balance rules, while keeping account access, technical validation, learning spend and scale reserve as separate budget lines.

![OnClickA minimum deposit launch workflow](https://froggyads.com/assets-redesign-2026/images/v40-competitor-expansion/onclicka-minimum-deposit-workflow.svg)

Decision workbook

## Funding versus evidence for OnClickA

For OnClickA minimum deposit, turn public deposit and account terms into a documented first-test plan that another media buyer can audit and repeat before committing additional budget.

OnClickA publishes unusually detailed format-specific minimum bid examples and payment-method thresholds. These help establish an entry point, but a fair evaluation still needs current auction observations and independent conversion-quality data by format. This context matters for funding versus evidence because Web Push, In-Page Push, Popunder, Banner, Native Teaser and Video inventory. Treat each materially different environment as its own test cell instead of presenting one account-wide average as the truth.

The minimum deposit answers how an account can be funded. It does not answer how much evidence is needed. A useful plan reserves money for traffic, creative variation, conversion delay and one controlled optimization cycle. For OnClickA, the verified starting points are its public positioning as multi-format self-service advertising network, the documented buying approaches of CPC, CPM, CPA, Smart CPM and goal-oriented variations depending on format, and the current funding guidance summarized on this page. These facts define what can be tested, not what the outcome will be.

Build the research file before launch. Save the date, official source URL, relevant account screenshot, currency, payment method, campaign objective, format, country, device scope and attribution window. When a term changes later, the team can explain why the old conclusion no longer applies instead of silently mixing two product versions. At the initial delivery review, connect the decision to the current top-up, payment-method and campaign-balance rules, while keeping account access, technical validation, learning spend and scale reserve as separate budget lines.

Create a matched control. Use the same destination, accepted conversion event, value rule and reporting timezone wherever the platforms permit it. Match the user context as closely as possible. If OnClickA supplies Web Push, In-Page Push, Popunder, Banner, Native Teaser and Video inventory, do not compare the result with an unrelated search or social campaign and call the difference a network effect. At the first optimization checkpoint, connect the decision to the current top-up, payment-method and campaign-balance rules, while keeping account access, technical validation, learning spend and scale reserve as separate budget lines.

The strongest reasons to shortlist OnClickA are broad mix of push, pop, banner, native and video formats; format-specific pricing-model and minimum-bid documentation; multiple funding methods; self-service help center covering tracking, targeting and finance. The important cautions are payment minimums vary materially by method; published bid floors should not be presented as expected averages; video, banner, push and pop inventory create different attention contexts; some official articles age faster than the live dashboard. Convert each strength and caution into a testable question. For example, source controls should be judged by whether they let the buyer isolate repeatable value, not merely by whether a source ID appears in a report. Before scaling the winning cell, connect the decision to the current top-up, payment-method and campaign-balance rules, while keeping account access, technical validation, learning spend and scale reserve as separate budget lines.

Define evidence quality in advance. A click proves delivery, a platform conversion proves that a configured event fired, and an accepted downstream outcome proves commercial value. Reconcile those layers after normal conversion lag. Pause decisions based only on early dashboard totals when refunds, duplicate leads or later acceptance can change the economics. At the first optimization checkpoint, connect the decision to the current top-up, payment-method and campaign-balance rules, while keeping account access, technical validation, learning spend and scale reserve as separate budget lines.

Funding should be staged. Deposit only after policy and tracking checks, release a small technical-validation amount, then unlock the learning budget when click IDs and accepted events reconcile. Keep a reserve for lag rather than spending the full balance immediately. Write the decision rule before the campaign begins. Include the maximum acceptable loss, the minimum number of mature outcomes, the concentration limit for one source and the conditions that trigger a creative refresh, bid change, source exclusion or full stop. During source-level reconciliation, connect the decision to the current top-up, payment-method and campaign-balance rules, while keeping account access, technical validation, learning spend and scale reserve as separate budget lines.

Use FroggyAds as a matched comparison rather than a promised winner. Its public offer includes Push, Native, Display, Pop, Video and Interstitial, a $50 minimum deposit and source-level controls. Keep the same measurement contract and let accepted outcome economics determine whether FroggyAds, OnClickA, a split allocation or no scale is the correct result. Before the final platform decision, connect the decision to the current top-up, payment-method and campaign-balance rules, while keeping account access, technical validation, learning spend and scale reserve as separate budget lines.

### Research worksheet

- Published account threshold

- Live payment-method threshold

- Technical validation budget

- Learning and creative budget

- Conversion-lag reserve

- Stop-loss and refund terms

### Questions to close

- Which deposit, payment or account-entry requirement in OnClickA minimum deposit is verified by current official platform terms?

- Which conclusion still requires campaign evidence?

- Which variable differs from the control?

- When has a first campaign under OnClickA minimum deposit produced enough mature conversion evidence to judge whether the entry cost was economically useful?

- What exact rule authorizes more spend?

**Put the guide into practice**

## Turn OnClickA minimum deposit what it unlocks and what into a bounded campaign test

With “Funding versus evidence for OnClickA” documented, launch only the next reversible test. Set a spending limit, preserve the baseline and use source-level and audience controls so the next step depends on qualified outcomes for onclicka minimum deposit what it unlocks and what, not activity volume.

[Create My Free Account](https://premium.froggyads.com/#/signup)

![Illustration of a campaign launch checklist for onclicka minimum deposit what it unlocks and what](https://froggyads.com/assets-redesign-2026/images/showcase-campaign-launch-checklist.svg)

Source ledger

## Official sources for OnClickA funding and campaign planning

First-party information was reviewed on July 12, 2026. Verify the live account because payment terms can change.

- [OnClickA payment methods guideOfficial source](https://onclicka.com/blog/payment-methods-full-guide)

- [OnClickA advertiser help centerOfficial source](https://onclicka.com/help/advertisers)

- [OnClickA ad-format and bid guideOfficial source](https://onclicka.com/blog/discover-the-best-ad-formats)

- [OnClickA homepageOfficial source](https://onclicka.com/)

- [FroggyAds pricingOfficial source](https://froggyads.com/pricing/)

- [FroggyAds ad formatsOfficial source](https://froggyads.com/ad-formats/)

- [FroggyAds traffic sourcesOfficial source](https://froggyads.com/traffic-sources/)

- [FroggyAds advertisersOfficial source](https://froggyads.com/advertisers/)

- [OnClickA 2024 platform recapOfficial source](https://onclicka.com/blog/2024-at-OnClickA-A-Year-of-Innovation-and-Connection)

- [OnClickA current campaign balance requirementOfficial source](https://onclicka.com/help/advertisers/error-request-failed-with-status-code-422)

Questions

## OnClickA minimum deposit FAQ

Answers about funding, budget control and first-test risk.

### How can an advertiser confirm the current OnClickA minimum deposit?

Check the amount and funding method inside the current account or written provider documentation before sending money, because commercial terms can change.

### What should be prepared before funding an OnClickA test?

Have an approved offer, working destination, validated conversion event, targeting plan and written spend limits ready before the balance is added.

### How does OnClickA's account-funding floor differ from a usable media test?

No. A deposit is an account-funding threshold, while a test budget depends on traffic cost, conversion frequency and the evidence needed for a decision.

### What funding terms deserve review before money enters the OnClickA account?

Confirm currency, processing charges, minimum transaction, supported methods, refund conditions and the account name receiving the funds.

### What risk comes from funding before tracking is tested?

Spend can begin without reliable conversion evidence, leaving the advertiser unable to judge placements or recover the learning expected from the test.

### How should OnClickA be compared with another network's deposit rule?

Compare usable balance, fees, refund terms, traffic controls and realistic test requirements, not the headline minimum alone.

### What account records should be saved after funding?

Keep the invoice or receipt, transaction reference, credited balance, currency and any support communication about payment conditions.

### When should a new advertiser avoid adding more funds?

Wait if moderation, destination access, conversion tracking or the first source review remains unresolved.

### What evidence supports a second OnClickA deposit?

Add funds only after the initial balance produced interpretable source-level results and another test has a defined purpose and loss limit.

### How can a minimum-deposit check be documented?

Record the date, account view or written source, amount, currency, payment method and any terms that affected the funding decision.

Continue the research

## Related OnClickA and FroggyAds resources

[OnClickA reviewIndependent advertiser evaluation](https://froggyads.com/onclicka-review/)[OnClickA competitorsCompare realistic platform options](https://froggyads.com/onclicka-competitors/)[OnClickA CPM ratesRate and auction-planning guide](https://froggyads.com/onclicka-cpm-rates/)[OnClickA alternativeEvaluate FroggyAds as an alternative](https://froggyads.com/onclicka-alternative/)[OnClickA vs FroggyAdsOpen the paired comparison](https://froggyads.com/onclicka-vs-froggyads/)
Lower-friction comparison

## Start a controlled FroggyAds test from a $50 public minimum deposit

For OnClickA minimum deposit what it unlocks and what a test really costs, the Start a controlled FroggyAds test from a $50 public minimum deposit checkpoint should answer a concrete buyer question rather than repeat a generic framework. Use narrow, verified, tracking, maximum, acceptable and loss as the traceable inputs for this section, then state which missing item would be serious enough to stop or narrow the decision. Do not scale the conclusion beyond the evidence window; repeat the check after the next meaningful change in volume, scope or audience. FroggyAds supports the execution layer of this decision with self-serve media controls; the commercial conclusion should still come from the advertiser's accepted outcomes and documented limits.

[Create My Free Account](https://premium.froggyads.com/#/signup)[Review FroggyAds pricing](https://froggyads.com/pricing/)
Verified decision update

## OnClickA minimum deposit: separate entry threshold from test budget

**Direct answer:** A OnClickA minimum deposit is an account-funding threshold, not proof that the amount is sufficient for a statistically useful campaign. Confirm the live payment method, currency, fee, verification requirement, refund rule and current threshold. Then calculate a separate learning budget from bid level, eligible volume, conversion rate, evidence window and acceptable downside.

OnClickA currently publishes separate advertiser and publisher routes and lists popunder, in-page, video, banner, push, native and teaser formats. Its official 2024 update states a $45 minimum deposit for credit card or Capitalist, while its help center documents Smart CPM for selected formats and a $50 minimum publisher withdrawal request. Funding, bidding and publisher settlement must therefore be compared separately. For this onclicka minimum deposit decision, keep the evidence dated and tied to the exact account role.

For OnClickA, keep three numbers separate: the payment-method minimum, the campaign budget and the learning budget required to reach a decision. The smallest accepted top-up may be operationally convenient but still too small for enough source, creative or conversion evidence. A recommended amount may also be guidance rather than a binding platform minimum.

Before funding OnClickA, capture the official source, access date, account screenshot, currency, payment method, processing fee and verification status. Set a loss boundary and stop rule in advance. Do not treat bonuses, account ranks or temporary promotions as substitutes for the underlying economics of the test.

| Decision control | Evidence required |
|---|---|
| Entry threshold | Current live minimum by payment method and currency |
| Test budget | Spend needed for the planned cells and evidence window |
| Verification | KYC, card, wire or account checks completed |
| Stop rule | Maximum downside and evidence deadline documented |

### Current official verification sources

- [OnClickA official platform](https://onclicka.com/)

- [OnClickA publisher platform](https://onclicka.com/publishers)

- [OnClickA minimum deposit update](https://onclicka.com/blog/lowered-minimum-deposit)

- [OnClickA Smart CPM help](https://onclicka.com/help/advertisers/smart-cpm-setting-smart-cpm-for-a-campaign)

- [OnClickA publisher payment timing](https://onclicka.com/help/publishers/when-will-i-receive-my-payment)

Reviewed July 16, 2026 for the OnClickA minimum deposit decision. External links support verification and do not imply affiliation or endorsement. Current product, funding, pricing and publisher terms can change, so confirm the live platform before funding, publishing, integrating or migrating.

Search intent and buyer decision

## How to use this OnClickA minimum deposit what it unlocks and what a test really costs page

This URL has one primary job for **performance-focused advertisers**: **connect cost to a bounded test budget and accepted outcomes**. Keep this page focused on that buying decision instead of turning it into a generic advertising article. The nearest related FroggyAds page is [Froggyads Minimum Deposit](https://froggyads.com/froggyads-minimum-deposit/); use that URL when its narrower task is the one you actually need. 

For the OnClickA minimum deposit what it unlocks and what a test really costs buying decision, the remaining concepts matter because they change setup or interpretation: check source quality against downstream acceptance rather than click volume alone. Keep them tied to the goal to connect cost to a bounded test budget and accepted outcomes.

| Step | Pricing Budget workflow | Evidence to retain |
|---|---|---|
| 1 | Separate published minimums, bid units and actual spend | Keep the evidence tied to OnClickA minimum deposit what it unlocks and what a test really costs and the accepted outcome defined for this URL. |
| 2 | Set a test budget from the value of the accepted outcome | Keep the evidence tied to OnClickA minimum deposit what it unlocks and what a test really costs and the accepted outcome defined for this URL. |
| 3 | Judge scale from marginal accepted economics rather than the cheapest media unit | Keep the evidence tied to OnClickA minimum deposit what it unlocks and what a test really costs and the accepted outcome defined for this URL. |

### Transparent OnClickA minimum deposit what it unlocks and what a test really costs decision example

**Hypothetical example:** if a controlled OnClickA minimum deposit what it unlocks and what a test really costs test spends USD 100 and records 8 accepted outcomes after the same review window, accepted CPA is USD 100 divided by 8 = **USD 12.50**. Replace the example inputs with your own economics; this is not a FroggyAds performance claim.

Use FroggyAds as the execution layer only when the page's decision calls for paid traffic. Set the relevant budget, targeting and format controls, verify conversion tracking, keep source-level evidence, and increase spend only when the accepted outcome supports the next step. [Create your free FroggyAds account](https://premium.froggyads.com/#/signup). 

Direct answer

## OnClickA minimum deposit what it unlocks and what a test really costs — what matters first

OnClickA minimum deposit what it unlocks and what a test really costs is a cost-planning decision: separate published minimums or rates from actual campaign economics, then set a bounded test budget around an accepted business outcome.