What is Affiliate Marketing and therefore the way Does It Work?
One popular business model within the internet marketing world or business on the web is affiliate marketing.
Someone who is simply learning internet marketing, often learns about affiliate marketing because the method is simpler than making and selling the products themselves.
Affiliate marketing is a business model that has always existed, only the name now looks sophisticated, whereas from the primary commercial activity like this already exists, namely a broker or intermediary business.
The difference is that affiliate marketing only works in the internet / online world so that it can be called an online broker he … he … Don’t be offended, called a broker, I’m also an affiliate marketer, so I’m also a broker, same.
Example of an Offline Realtor Case
Examples of offline brokers or real-world brokers that are easily told are in the wedding services business. Such as salon A is a wedding dress and makeup provider for the bride and groom. Si Wati fits into the design of salon A’s wedding dress and decides to take the package provided by salon A which is the wedding dress and bridal make-up.
If the salon owner A is a salesperson (most salon people are good at selling), he will offer the Wati to take all the bridal stage decorations at a price that salon A owners think is cheap and good. Of course the message must be through the owner of salon A to be cheaper. Remember the keyword ‘through‘.
The Wati agreed to order the bridal stage decoration through the owner of salon A. Not finished up here, the owner of the salon A asked back to the Wati, whether it has ordered a wedding car. Of course it usually isn’t, it’s still 3 months from the wedding. Be the Wati besides buying a wedding dress and dressing package at salon A, also ordering a bridal car and stage decoration through the owner of salon A.
The owner of salon A will receive a commission from the stage decoration service owner and the bridal car rental service owner. This is a win-win or win-win relationship.
Si Wati didn’t bother to have to look for a stage decoration and bridal car rental service, and also get it at a cheaper price. The owner of salon A gets a commission. The stage decoration and bridal car rental service providers are also happy because they can order without having to search again, even though they have to pay a small commission.
How Affiliate Marketing Works
Simply explained, the main task of an affiliate marketer is to send as many visitors/visitors to the merchant/store website. When the visitor makes a sale or makes a transaction on the merchant’s website, the merchant will know that the visitor came from you and thus you’ll be given a commission by the merchant.
How does the merchant know the visitor is coming from you?
When a visitor involves your affiliate website and clicks a link that takes him to the merchant’s website, at that point there’s a behind-the-scenes process that happens.
A cookie, a technical term, is a little file that’s placed on the buyer’s computer once they click the link to the merchant’s website. This cookie is useful to inform the merchant that the visitor/visitor came from the affiliate/broker so that it will not happen the merchant gives a commission to another affiliate.
Well, that’s all, actually affiliate marketing.
Simple is not it? Yes it is very simple, is it easy? Not always. You need to try to do the work to achieve affiliate marketing, a bit like any business. Remember this is a business, not a lottery.
Almost all merchants/stores that sell products and services have an affiliate program. From big names like Walmart, Home Depot, eBay, Yahoo, Dell, HP, Sony to small merchants that you most likely have never heard of.
There are thousands or even tens of thousands of merchants who have an affiliate program. So as an affiliate marketer, you will never be short of products/services that you want to promote. On the contrary, you’ll often be confused about which product/service/offer to market. Each person’s time is merely a maximum of 24 hours, so you would like to be selective in choosing which merchant or affiliate program you want to market.