At this point, we all know that the internet is one of the most powerful marketing tools you can use to your advantage. It can help put your business out there to an audience of people from around the globe, and it doesn’t always require much effort. That said, one thing that does deserve some attention is the effort you put into the design of your business website. As a representation of your business in the online space, an eye-catching design goes a long way. So, if you’re looking for some tips on how to nail your website design, here are some design trends that can help.
Understated and Elegant
It’s safe to say that most of us get drawn in by an elegant design that promises something exciting and one of a kind. We see this design trend work for massive clothing brands, expensive cars, and even smartphones! Applying this beautiful yet understated design to your webpage can be a massive boost to how visitors view your business, and lucky for you, there are plenty of websites out there that you can draw inspiration from.
The most popular platforms that have this type of design are online betting sites. These websites achieve a sleek look by using black and white backgrounds, combined with elements in a single color. Sports betting sites host plenty of sports that players can bet on, including football, basketball, tennis, and cricket! With so much premium content to go around, an understated design is essential for users to find their way around. You can check them out here and place a bet on your favorite game while taking notes!
The interactive webpage trend is exactly what it sounds like. Usually, it entails elements of the webpage that users can click on to launch animations, uncover hidden content, or even start fun mini-games. It’s safe to say that this type of design doesn’t work well with all websites, but if your business is in the gaming or entertainment niche, this could make it a smash-hit! Unfortunately, this kind of design can cost a pretty penny, so be ready for a large investment if you decide on it.
If there’s one thing in the world that can always pull on our heartstrings, it’s nostalgia. Evoking a feeling of nostalgia has always been a part of marketing, but it’s recently becoming a pretty popular trend in the field of web design. Visitors are more likely to have a positive experience on your website if they can personally connect to it, so adding a retro touch they can recognize can go a long way.
There are multiple ways to give your website a nostalgic look and feel. The most obvious style you can go for is giving it a vintage look. Naturally, this includes design elements that make it look weathered, so using earthy tones and yellow is a good start. Another option you can try is adding some old-school pop culture references. If you need a reminder of the most iconic ones in the last few decades, take a look here for some inspiration.