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If you have been writing in your blog for some time and you have managed to have a good repository of content, perhaps the time has come to obtain economic benefits from it.
And if, in addition, the blog already has a community of followers, it will be easier for you to look for ways to monetise through it.
How would you like to continue writing as you have done so far but take advantage of the resources to earn money online?
What you need above all is a plan, a strategy to follow to take the necessary steps and get started in one of the different ways that exist to generate income with a blog and make a living from it.
I am going to tell you some effective ways to monetise your blog.
This is a very common practice on the Internet.
Under affiliate marketing, you turn your site into a showcase to allow other companies (the affiliates) to directly or indirectly sell your products or services, in exchange for a commission.
Some call this modality by the acronym CPA, which stands for “cost per action”, or CPL, “cost per lead”.
Affiliate marketers can refer potential customers to the sales site, through various means such as banners, sponsored links or a product recommendation.
To find good affiliate programmes, you can either contact large companies and/or blogs directly, or join affiliate sales networks. For me this is the most effective model for monetising a blog.
Some of the most recognised are:
In this respect, I make three basic recommendations so that you do not put your reputation at stake:
- Only promote products that you know, and that you think are good and useful for your audience.
- Apply the 9 for 1 rule: 9 items of value for 1 item of promotion.
- If you think it’s important, you can be even more transparent and let your readers know that it’s an affiliate link, before they even click on it.
Advertising banners on your blog are a classic way of earning income thanks to the direct actions of visitors.
Let’s take a look at the different possible modalities.
Pay Per Click (PPC) ad networks
Google AdSense is the most common option to monetise your blog, but that should not lead you to think that there are no others.
In principle, you only need to sign up for one of these networks and then paste some codes on your website.
Through this, the system will publish contextual advertisements (texts or images) that are of importance within your site, and you will earn a little money for each click that this advertisement gets.
These are some of the main PPC advertising networks:
- MediaFem is a 12-year-old ad network that uses programmatic platforms to connect content websites with advertisers, then collects a fee based on on-site revenue generated by the software. It has developed a set of adaptive marketing standards that allow each ad to target people who are interested in the material being given.
- Google AdSense is, together with Google Ads, one of the products of Google’s online advertising network. It allows publishers to earn revenue by placing ads on their websites, whether text, graphics or advanced interactive advertising.
CPM (Cost Per Thousand Impressions) Ad Networks
CPM ads, although similar to PPC ads, have a different modality. Although they are contextual like the others, in this case they pay for the number of impressions of those ads on your website.
You will add an impression every time that screen is opened and a certain banner appears on your site.
Some of CPM ads networks are:
Also published on Medium.
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