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Marketing

Unveiling the Intricate World: Ambush Marketing in India

In a world of fierce competition, brands and companies are constantly seeking innovative ways to outshine their rivals. Enter the intriguing realm of ambush marketing, a clever strategy that flouts the traditional rules of advertising. Imagine a brand stealthily making an unexpected appearance at a high-profile event, creating a buzz without any official rights. As […]

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Marketing

Sports Marketing: Winning Strategies to Score Business Success

Sports marketing is a dynamic and captivating world that combines the thrill of competition with the strategic art of advertising. From the die-hard fanatics to the casual sports lover, businesses know that connecting with consumers through the love of sports can be a game changer. But how do they tap into this lucrative market? By […]