Contact Abigail Toon Web and E Business Portfolio
Loading… Web analytics in its broadest term can be defined as the goal of understanding the web adventure in order that it may be accelerated Peterson, 2004, p. 5. Through… Read more »
Loading… Web analytics in its broadest term can be defined as the goal of understanding the web adventure in order that it may be accelerated Peterson, 2004, p. 5. Through… Read more »
Loading… Adsterra is a superb ad network to use for publishers with any amount of traffic both large or small. If you have a heavy source of US or European… Read more »
Loading… Digiday stated in May that CPMs on the platform were still fairly cheap — around $1 compared with Facebook’s $4 — but as a trade off, clickthrough rates were… Read more »
Loading… We’ve designed MoPub to be useful even to businesses with large ad operations teams with complex trafficking and reporting needs. We use similar workflows to tools like DoubleClick except… Read more »
Loading… Creating separate ads for mobile and computing device will let you optimize them accordingly. You’ll be able to manage bids, customise imagery and video content material, and use applicable… Read more »
Loading… Brand image. As we’ve already discussed, consistency is critical. Studies show that 77% of customers stay loyal to brands, so having a transparent and steady identification is a must… Read more »
Loading… Another shake up of Facebook’s news feed could see unpaid brand posts given even less exposure. The social media giant is currently trialling a new feed called “Facebook Explore”,… Read more »