change

Video action campaigns: Empowering change through informative storytelling

In today's digital age, captivating an audience's attention is more challenging than ever before. With the rise of video content…

2 years ago

Shock Advertising: Exploiting Emotions to Drive Cultural Change

In the world of advertising, where capturing attention is the ultimate goal, shock advertising has emerged as a bold and…

2 years ago

Championing Equitable Change: A Closer Look at Colin Kaepernick’s Inspiring Nike Ad

In a bold move that shook the advertising world, Nike's latest ad featuring former NFL quarterback Colin Kaepernick has ignited…

2 years ago

Nike Campaigns: Empowering Athletes and Inspiring Global Change

Whether you're an elite athlete or just starting your fitness journey, Nike's "Play New" campaign is here to ignite your…

3 years ago

Advocacy Advertising: Shaping Opinions, Promoting Change, Empowering Society

Advocacy advertising, a powerful tool in the world of marketing, has been gaining traction across industries. Unlike its commercial counterpart,…

3 years ago