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A demand side platform DSP is a tool that allows a media buyer to target users across numerous ad exchanges and private deals using nearly any ad format available online,… Read more »
In 2017 alone mobile video adverts grew by 35%, most suitable consumers to spend a typical of 28. 8 minutes a day staring at adverts on their mobile gadgets. Also,… Read more »
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In a riff on the concept of ‘six degrees of separation’, Facebook conducted a study in 2016 to gauge the common number of connections you would need to go through… Read more »
With Microsoft’s updates to adCenter come not just sophisticated facets and superior navigation, but in addition a glittery new name – meet “Bing Ads”. It’s no secret that Microsoft has… Read more »
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