The Display LUMAscape Explained
First debuted in 2010 by the ad tech banker Terry Kawaja, the LUMAscape has been via many iterations at this point, adding companies, changing classes and noting acquisitions through the… Read more »
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Domain Reports — Serpstat API
domain infoThis report provides you with the number of key phrases domain uses in SEO and PPC, shows its online visibility and other metrics. MetricsDescriptionresultEncapsulates the answervisibleSite visibilitykeywordsThe variety of… Read more »
Partner Spotlight: Benjamin Dick, Director, Data and Ad Effectiveness at IAB, shares top takeaways for publishers and advertisers from IAB’s first Mobile Programmatic Town Hall
That might seem odd due to the fact that mobile media intake had in the past passed laptop. What makes up the distance, you ask?It”s a combination of mobile clearing… Read more »