Charles Tilly, AD : Twenty Years On – CSS Blog Network
The other day I was re reading what should possibly be on every politics scholar’s bookshelf, Coercion, Capital and European States: AD 990 1992 by Charles Tilly. In this book… Read more »
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Business of Apps: Top Mobile Ad Networks YouAppi
One of essentially the most profound shifts in the mobile ad industry is that mobile apps are getting a dominant place for ads to be displayed in, replacing classic mobile… Read more »
Local and National TV Advertising Costs and How to Advertise
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Epic Marketing Lessons From The Best Small Ad Agencies In The World
When Lindsay, Stone and Briggs first built its reputation, it wasn’t based on a stunning creative campaign. Instead, it credits BrandWorks—its pioneering three day retreat for brand marketers in Madison,… Read more »
What is Demand Side Platform and How Does it Work?
DSPs are commonly utilized by advertisers, in house marketing teams, advertising businesses or Agency Trading Desks ATDs. Utilizing DSPs, media buyers get access to diverse SSPs, Ad Exchanges, and Ad… Read more »