Do you recognize that Russians do not value cheap items?And the English word “discount” can’t be translated nicely into Russian, because the idea of a good or provider of high nice which has an affordable price is international to overall people. But a “freeloader” “khalyava” is a special story. The incontrovertible fact that upscale goods can be gotten for free doesn’t make the products look any worse. This is one of the ameliorations between Russian consumers and the patrons of other nationalities.
The RMAA helps foreign agencies to communicate with Russian audiences as in the complicated field of b2b and in addition to in the mass markets.