All major social networking platforms offer their own ads program at once to advertisers and frequently limit access to 3rd party ad networks/exchanges. You may need to work with varied systems but you are greatly in control when it comes to commercials at once on social network sites. You can target based on the same old demographics, choose how long you like the ads to run, and set the total budget that you simply are looking to spend. Essentially, you are surroundings a spending cap that would never be hit, which is available in especially handy if you have an ad that does not generate a lot of interest.
Alternatively, that you would be able to increase the budget on ads that do prove to be successful.