He and is the writer of eight best selling books including The Tao of Twitter the best selling book on Twitter on the earth, The Content Code, named by INC magazine as probably the most Top five advertising books of the year, and KNOWN: The instruction manual for building and unleashing your private brand in the electronic age, the top book on exclusive branding. Mark ‘s new book Marketing Rebellion: The Most Human Company Wins is an a must have new view of industry and a manifesto for human centered marketing. It hit number one in both the Marketing and Advertising classes of Amazon. Mark also wrote the seminal Return On Influence, the first book on influence advertising, which was named to the elite “Top Academic Titles” of the year by the American Library Association.
Content Code was named one of the top five advertising books of 2015 by INC magazine. His books are used as textbooks at greater than 50 universities, were translated into 12 languages, and can be found in greater than 750 libraries everywhere.