The most cost-effective but most time eating way to drive traffic to your online business is to slowly but surely add positive content material written or video about your niche to your web page and/or blog. This will attract the consciousness of se’s like Google. These search engine optimization SEO efforts pays off in expanding traffic to your website by those people searching for tips on your topic. A percent of those people will sign up for your email list in addition. That’s why it’s best to have a sign up box, usually soliciting for a primary name and email address, prominently in your homepage.