The power for brands to target Indian audiences via this SMS based carrier is influencing their recognition and increasing sales. For instance there are billboards in India that describe how easy it is to buy multiplex movie tickets by SMS or text messaging. So, just image if this were a product you were seeking to market on your company. On the SMS GupShup there a few options I want you to be acutely aware of that companies can use to promote a product or brand to their users. 1.
The ads/message you market out to the general public aren’t coming from an unreliable source to the user’s cellular phone, as you’d see in other models of social media. The ads are used as an extension to the personal message which will increase the mobile user’s response to read it. 2. The ads/message can be placed in response to geographic regions of India—dependent on the world you like reach in India—they can be focused around the attention of the mobile user. For instance, if you’re an art agency and you’ve got a user who is an art lover, your ad can be place in that particular group. 3.
The cost of advertising is extraordinarily beneficial in comparison to other classic technique of social advertising. The ads/message linked to mobile phones continues to be longer than print or broadcast alternatives.