Some agencies now are throwing ideas against a wall and retaining what sticks, thus maintaining only the most cost-effective in their advertising processes. Their head of PR may be telling the better ups what they need to do to remain useful, and sellers might agree without considering in regards to the way those approaches fit into their plan for company. The right plan for advertising during a recession?Evaluate and measure every thing. Know where you’re going, and do not be distracted by methods that haven’t any intrinsic value.
Be constant and wait and see, especially because the recession appears to have turned the bend.