Mobile ads monetization: mobile ad formats, ads performance, key players Blog ✅ AppFollow

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Placing in app ads is customarily arranged among three events: app writer, advertiser and ad network or an alternative ad demand resources that function a connection point. Ad networks are one of the key players in the promoting market of mobile purposes. Why do networks exist and how do mobile ads work?The key function of an ad network is to check ad space Ad Supply from publishers with the advertiser’s request Ad Demand. In other words, an ad community gives an advertiser an opportunity to exhibit their ads in a couple of functions which are connected to that ad network. Ad networks adjust the market and facilitate interactions among advertisers and publishers and are attached to apps via SDK or API.

Another explanation why mobile app ads are getting such a favored monetization source now is the low maintenance required. Whereas before publishers had to spend hours per week to manually optimize their ad setups in order to make sure they filled up their ad stock to generate most beneficial earnings, ad mediation structures can try this programmatically. With advances in how ad bids get placed and particular via real time unified auctions through the industry’s latest in app header bidding generation, the highest incomes ads for every ad placements are now selected and introduced immediately.

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